DemandJump

JUNE 12, 2023

The best SEO techniques are constantly changing and a lot of people are asking “What are some common SEO mistakes in digital content production that I should stay away from?” Many sites ignore good SEO practices and hope to rank by keyword stuffing or duplicating content. These strategies just don't work, and for good reason. With the right SEO strategy , you can maximize your content’s reach and site optimization and show search engines like Google that you know what you're talking about.

Strategy 94

Strategy Examples 94

DemandJump

JUNE 12, 2023

If you’ve had any screen time within the last five years, it’s likely that you glanced over elusive SEO success stories while searching for the best ways to market your business online. Like any other skill, learning how to effectively craft and utilize an SEO strategy that works for your goals takes time and practice.

Tools 97

Tools Strategy Marketing How To 97

DemandJump

JUNE 12, 2023

For modern businesses, crafting an effective SEO strategy can simultaneously feel like a daunting, stressful task and an exciting opportunity to increase brand awareness and engage with prospects. Yet, few marketers will tell you it’s irrelevant or not worth the investment—if they do, they’re frankly misinformed.

Strategy 98

Strategy Brands Engagement Marketing 98

DemandJump

JUNE 12, 2023

Writing an SEO plan is a strategic dance of creating captivating content while appealing to the finicky tendencies of search engine algorithms. Within the intricate choreography of SEO strategy , you must utilize keywords, build logical site structure, and weave an enchanting web of optimization that beckons search engines and places you at the top of search engine result pages (SERPs).

Strategy 98

Strategy 98

DemandJump

JUNE 12, 2023

Recognizing that there are so many types of SEO in digital marketing, we’re taking this opportunity to focus on what we do best—content. Without further ado, here’s how SEO works step by step (or stage by stage) for creating SEO content designed to rank at the top of search engine results pages.

Marketing 98

Marketing Strategy 98

DemandJump

JUNE 12, 2023

A search engine optimization (SEO) strategy is an essential component of any content marketing campaign. 85% of Americans use the internet everyday according to Pew Research. Without a successful SEO strategy, your chances of connecting with those users is nearly non-existent.

Strategy 95

Strategy Connections Marketing 95

DemandJump

JUNE 7, 2023

Stop words—like “and,” “on,” “in,” “at,” and so on—are like ice cubes in a drink. They take up space without adding much flavor. Sometimes stop words are necessary, though, like the need we have for ice in our beverages on hot days. Stop words can smooth the edges of our writing and speech, improving flow and readability.

Marketing 95

Marketing 95

DemandJump

MAY 9, 2023

Looking to attract more customers, increase web traffic, and boost profits? Then you need search engine optimization (SEO). SEO is the art of getting your website on the first page of search engines, and a solid SEO strategy is essential for success in digital marketing. But it's not just about one type of SEO—a great plan incorporates various techniques to win the coveted top spot.

Strategy 98

Strategy Marketing Customers 98

DemandJump

MAY 9, 2023

When creating an SEO strategy, you’ve got a lot to think about. You have to look at where you’ve succeeded and failed in the past. You have to audit your previous content to make sure it’s still relevant and up-to-date. You have to scan through your website’s technical environment to make sure everything from that end is accurate and working. Needless to say, it can get overwhelming putting all the pieces together.

Strategy 98

Strategy 98

DemandJump

MAY 9, 2023

What are the most important Google ranking factors in SEO? You’ve probably heard about on-page and off-page SEO, but even the backend of your website plays a huge role in how your site ranks. And if you want to get eyes on your website, that means implementing an SEO strategy that actually works. So what are some simple SEO tips for better rankings ?

Tips 98

Tips Strategy 98

DemandJump

MAY 9, 2023

Search engine optimization (SEO) is a major part of the marketing strategies of most companies—or at least, it should be. But because it’s a forever-changing beast, there’s always a question about what SEO strategy is currently how you get to #1 on Google Search.

Strategy 98

Strategy Marketing Company 98

DemandJump

MAY 9, 2023

If there’s one question we hear more than any others, it’s some variation of the question posed by this article’s title. It’s 2023, after all, and we’re well past the need to explain what SEO is or why developing an effective SEO strategy is important. Instead, marketers are asking more tactical questions, trying to glean simple SEO tips for better rankings they can leverage to drive real results—primarily in the form of increased organic traffic (and everything that comes with it).

Tips 98

Tips Strategy Marketing 98

DemandJump

MAY 9, 2023

If you work in marketing, you know just how important search engine optimization (SEO) is. In fact, sometimes it can feel like that’s what the entire world of marketing revolves around. There’s a reason for that: 68% of web traffic starts with a search engine. If you want people to visit your website, you have to rank highly in search engines. SEO gives you that extra oomph you need for consumers to find you.

Strategy 95

Strategy Consumers Marketing 95

DemandJump

MAY 9, 2023

When was the last time you Googled something? Chances are, it was just a few seconds before you ended up here. And this probably wasn’t your only search for the day. For businesses that implement the right search engine optimization (SEO) strategies, organic search can result in increased visibility and brand awareness. For businesses that don’t…well, over 90% of content gets zero traffic from Google.

Strategy 98

Strategy Brands 98

DemandJump

MAY 9, 2023

We all know how important keywords are in creating an SEO strategy. But how many types of SEO keywords exist? Starting with the basics, there are two main types of keywords in SEO you should remember.

Strategy 98

Strategy 98

DemandJump

MAY 5, 2023

Lawmatics is a legal software platform and solution for growing law firms. Specializing in Legal Client Intake, Law Practice CRM, Marketing Automation and Legal Billing, all in one easy-to-use software.

CRM 98

CRM Software Marketing 98

DemandJump

APRIL 19, 2023

Most content marketers can attest to the fact that increasing your rankings on Google search engine result pages (SERPs) is one of the most effective strategies to get more organic traffic coming into your website. And in the long run, growing your organic traffic leads to more prospects, conversions, and revenue for your business. Who doesn’t want results like those?

Strategy 98

Strategy Marketing 98

DemandJump

APRIL 18, 2023

If you know anything about marketing, you know that search engine optimization (SEO) plays a major role in landing content in front of prospective customers to generate new leads. Every SEO strategy aims to improve your content, better organize your website, and assist search engines in ranking your website higher. But, with 90% of pages online receiving no organic traffic , it’s clear that creating an SEO strategy of your own can be a tricky process.

Strategy 95

Strategy Marketing Customers 95

DemandJump

APRIL 18, 2023

Remember the days before smartphones where we’d sit around with friends and family guessing about the answer to something? Maybe you’d also use an encyclopedia, dictionary, or the yellow pages. As much as people might miss the “simpler times,” you have to admit that Google has made it so much easier to find information and solutions for our questions and problems.

Strategy 98

Strategy Marketing 98

DemandJump

APRIL 18, 2023

Developing an SEO strategy is essential to boosting organic traffic. Whether you need an SEO plan template, free to use, or would like to build your strategy from scratch, there are a few things you should consider.

Examples 98

Examples Marketing Strategy 98

DemandJump

APRIL 18, 2023

Developing an SEO plan starts with finding what your audience is interested in and ends with using that information to establish an effective SEO strategy. If you’re asking “How do I write an SEO plan?” there are a few approaches you can take to be an effective content marketer. We know it’s important to understand the ins and outs of SEO planning before you dive in.

Strategy 96

Strategy Marketing 96

DemandJump

APRIL 18, 2023

While the acronym SEO—or search engine optimization—first appeared back in the 90s, yesterday’s SEO is not today’s SEO. If your business is still using the strategies and techniques from an earlier era of SEO, there’s a good chance you’re not getting nearly the results you want. That’s because SEO is competitive, and the digital marketers that are the most in tune with the latest and emerging SEO trends are the ones most likely to succeed.

How To 98

How To Trends Strategy Marketing 98

DemandJump

APRIL 18, 2023

No one can deny that technical SEO is a critical part of a company’s overall SEO strategy. If your website isn’t user-friendly and runs slower than a snail, Google (and other search engines) won’t let your content rank. Following technical SEO best practices ensures that your website is bug-free, easy to crawl, and offers an enjoyable user experience.

User Experience 98

User Experience Strategy 98

DemandJump

APRIL 18, 2023

Let’s be real: no matter how you slice it, SEO is complicated. There’s a lot of moving parts, which means moving targets—all in an ever-changing, ever-evolving market. So, how are companies supposed to form a good SEO strategy if everything keeps dancing around? Solving the sphinx’s riddle of SEO can feel impossible—especially when, more or less, the answer to that riddle changes every day.

Strategy 98

Strategy Marketing Company 98

DemandJump

MARCH 28, 2023

Content strategies are an important part of reaching audiences online. You have to have the special sauce of valuable content and SEO juice to rank higher on Google, but what’s the right mixture? In this blog, DemandJump will explore website content strategies and an example of a strategy that actually works: Pillar-Based Marketing. But more on that in a bit!

Strategy 98

Strategy Examples Marketing 98

DemandJump

MARCH 28, 2023

You’ve written a ton of educational and engaging blogs, white papers, case studies, and more. You’ve developed graphics, infographics, and maybe even some videos to go along with your written content. You’ve posted it all to your website, you’ve shared it out on your social media channels, and maybe you’ve even put some money behind your most important articles.

ROI 105

ROI Marketing Return on Investment Infographics 105

DemandJump

MARCH 28, 2023

Pillar-Based Marketing (PBM) helps marketers rank higher on search engines by connecting with readers based on their searching habits. At the center of this strategy is the Pillar Page, a piece of long-form content covering topics that can branch out into shorter, more specific supporting content. But how do you choose an SEO Pillar Page topic? What are Pillar Page best practices for planning and writing?

Examples 98

Examples Connections Strategy Marketing 98

DemandJump

MARCH 28, 2023

These days, marketers are constantly looking for ways to supercharge their SEO strategy. But, if they aren’t taking the right approach, they may face an awful lot of guessing, reworking, and trying to prove ROI on SEO content that just isn’t performing. That’s where topic clusters and Pillar-Based Marketing (PBM) come into play. But what do those terms really mean, and is one better than the other?

Marketing 91

Marketing ROI Strategy 91

DemandJump

MARCH 28, 2023

Search engine optimization (SEO) is a hard digital marketing approach to master. It’s easy to get lost in the different types of SEO like on-page, off-page, and technical SEO. However, the best SEO strategies and SEO techniques in digital marketing can genuinely make a difference in your organic search rankings and traffic. So which techniques are the best and does SEO even matter in 2023?

Strategy 97

Strategy Marketing 97

DemandJump

MARCH 28, 2023

Search engine optimization (SEO) can feel like a black box at times. It works—you’ve seen the data and heard the anecdotal evidence. Yet, you’re still not sure how to get those results for your business. Creating an SEO pillar strategy can transform your SEO marketing results. Why? Because when done right, this strategy increases your search engine rankings while building a deeper level of trust between you and your audience, which can both translate into more conversions.

How To 98

How To Strategy Data Marketing 98

DemandJump

FEBRUARY 22, 2023

At DemandJump, we know a couple of things to be true. First, we know that 91% of the internet’s content—good, bad, or otherwise—is never seen by anyone. Second, we know that by leveraging the right mix of modern search engine optimization (SEO) and digital marketing strategies, marketers can significantly increase the chances that their content will be seen.

Marketing 98

Marketing How To Strategy 98

DemandJump

FEBRUARY 21, 2023

Which Are the Best SEO Strategies? Every day, marketers wrestle with the question of how to develop and execute an effective search engine optimization (SEO) strategy. The benefits of an effective SEO strategy are wide-ranging and well-documented, but primarily center around increasing the amount of traffic your website receives. This, in turn, attracts and engages prospects—and can nurture those relationships into conversions.

Strategy 84

Strategy Engagement Marketing How To 84

DemandJump

JANUARY 17, 2023

For Software as a Service (SaaS) companies, marketing is truly a make-or-break effort. With more than 17,000 SaaS companies in the United States alone, as reported by Statista , there’s a ton of competition—no matter what industry you operate in. And, that’s not to mention all the new SaaS start-ups that are being developed each year or the fact that subscription models mean you’re constantly competing with your competitors.

Software 105

Software Report Industry Marketing 105

DemandJump

JANUARY 17, 2023

The fundamental concept of business-to-business (B2B) content marketing is fairly simple. Its main objectives are to make other businesses aware of your product or services, illustrate the value you bring, and convert those businesses into loyal customers.

B2B 111

B2B Marketing Customers 111

DemandJump

DECEMBER 21, 2022

Digital marketing is the perfect fit for a Software-as-a-Service (SaaS) business. Since SaaS products are used in the digital landscape, focusing on digital marketing is the right way to reach a SaaS company’s target audience. In this blog, we’ll focus specifically on SaaS content marketing. This will likely give you a better return on your investment than paid ads alone in the super competitive SaaS market.

Marketing 98

Marketing Software 98

DemandJump

DECEMBER 21, 2022

If you’re looking to reach page one of Google organically, then you might have come across different SaaS content marketing strategies. At DemandJump, we love to offer content ideas for SaaS companies by providing guides on content marketing and examples of how it all works.

Company 103

Company Marketing Examples Strategy 103

DemandJump

DECEMBER 21, 2022

Yes—there most certainly is! If you’re looking to learn about SaaS, look no further. Whether you’re an experienced web developer, a marketer who’s new to creating SaaS content , or you just have a good idea for a SaaS company, there are resources to help you get on the right track. As the software industry continues to grow, more and more companies are offering training on not just the software world as a whole, but their own SaaS products.

Marketing 97

Marketing Software Course Resources 97