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You cant fully predict customer behavior from day one. People are unpredictable, and what resonates with one group might fall flat with another. Thats where A/B testing shines. It helps you test messaging, support strategies, marketing campaigns, and experience variations to optimize interactions, streamline support processes, and improve the overall user experience.
In most major metropolitan markets, grabbing a pizza at a gas station can feel like a last resort. Sure, it's convenient, but more consumers don't expect much beyond that. But the landscape is shifting. Convenience stores (C-Stores) are no longer just pit stops. They're rapidly evolving into legitimate players in the carryout pizza scene, and in some smaller markets, they are leading the pack.
There can be no doubt that today’s buyers have evolved into sophisticated decision-makers who demand more than just quality products to achieve consumer loyalty. As we navigate through 2025, the consumer landscape continues to shift at an unprecedented pace, challenging CPG brands to move beyond reactive strategies and embrace a truly consumer-centric approach.
Customer Experience Contact Center AI How Automated Quality Management is Revolutionizing Agent & Customer Experience Jump ahead What is Automated Quality Management? The Problem with Manual Quality Assurance: Why AQM is Essential Defining Automated Quality Management: How It Works Key Features & Capabilities of Top Auto QM Systems The Transformative Benefits of Automated Quality Management Implementing AQM: What to Consider Calabrio's Enhanced Approach to Automated Quality Manageme
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
There’s a painful irony at the heart of smart home innovation. Consumers invest in connected devices (cameras, doorbells, thermostats) to simplify life. But when setup goes sideways due to WiFi issues, that “smart” experience suddenly feels pretty dumb. Frustrated customers pack up the product, initiate a return, and share their disappointment online.
This blog post is co-written with Renuka Kumar and Thomas Matthew from Cisco. Enterprise data by its very nature spans diverse data domains, such as security, finance, product, and HR. Data across these domains is often maintained across disparate data environments (such as Amazon Aurora , Oracle, and Teradata), with each managing hundreds or perhaps thousands of tables to represent and persist business data.
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This blog post is co-written with Renuka Kumar and Thomas Matthew from Cisco. Enterprise data by its very nature spans diverse data domains, such as security, finance, product, and HR. Data across these domains is often maintained across disparate data environments (such as Amazon Aurora , Oracle, and Teradata), with each managing hundreds or perhaps thousands of tables to represent and persist business data.
I recently responded to a question on LinkedIn: A customer is furious about an out-of-stock item. How do you turn their frustration into satisfaction? I added a second part to that question. What if what the customer wants is something youve never had in stock? Some customers might still be angry that you do not have what they want. And even if they arent, whether the item is out of stock or you just dont carry it, that doesnt mean you cant make the customer happy.
Your users are your best source of feedback. Why? Because they're the ones actually using your product or service—experiencing firsthand what works, what doesn't, and what could be better. They spot the issues you might miss and highlight opportunities for improvements you may never have considered. That's why building a robust user feedback loop is crucial.
Contact Center AI The Future is Now: How Contact Center AI is Transforming Workforce Performance & Customer Experience Jump ahead The AI Imperative in Today's Contact Centers Top Contact Center AI Trends & Use Cases How Calabrio Powers an AI-Driven Contact Center Preparing for the Future: How to Embrace Contact Center AI that Empowers Agents and Customers Fueland Future-ProofYour Growth with Purpose-Built Contact Center AI Share Book a demo Lets get started The contact center landsc
A customer swings by your store on the way to work, grabs a breakfast sandwich, taps the screen to pay, and waits. Nothing happens. Anothers mobile order isnt ready when they arrive. A driver at the pump fumbles with the loyalty app, unsure if it even worked. These moments may seem small, but in a convenience store, every second counts.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
This post is co-written with Vikram Gundeti and Nate Folkert from Foursquare. Personalization is key to creating memorable experiences. Whether its recommending the perfect movie or suggesting a new restaurant, tailoring suggestions to individual preferences can make all the difference. But when it comes to food and activities, theres more to consider than just personal taste.
This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: What is Agentic AI? What is the difference between generative AI, analytical AI, and agentic AI? What impact does AI have on analyzing and predicting customer behavior? How do companies balance AI with the need for human empathy in customer service?
Understanding your B2B customer insights means learning what makes your business clients tick—their needs, behaviors, pain points, and goals—through data. Unlike with B2C, where you get insights from individuals, in B2B, you get insights from an entire organization, often with multiple stakeholders involved in decisions. So, a B2C retailer might analyze one shopper’s buying habits, whereas a B2B company must understand a client account with multiple stakeholders and longer p
In todays competitive landscape, customer experience (CX) in Australia is no longer a nice-to-haveits a strategic necessity. Australian consumers are more informed and connected and expect consistent, relevant interactions. Businesses that meet these expectations are gaining a clear edge. A focused CX strategy enhances customer satisfaction, loyalty, and overall business outcomes.
What does customer service excellence look like in 2024? According to our report with insights from CX expert Shep Hyken, customer expectations are at an all-time high, and there’s a bigger shift toward self-service and leveraging AI capabilities.
Is your business choosing to manage tickets directly through Slack? Using a ticketing system for Slack allows you to resolve customer issues without leaving your communication platform. This piece will guide you through the best that Slack has to offer when it comes to support through internal and external tools or integrations that will not only boost but also streamline your support team operations.
Large language models (LLMs) have become integral to numerous applications across industries, ranging from enhanced customer interactions to automated business processes. Deploying these models in real-world scenarios presents significant challenges, particularly in ensuring accuracy, fairness, relevance, and mitigating hallucinations. Thorough evaluation of the performance and outputs of these models is therefore critical to maintaining trust and safety.
Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. What Are the Results from GenAI in Customer Service? Case Studies from Verizon, ING & United Airlines by Rebecca Sentance (Econsultancy) From improved customer satisfaction to an uplift in sales, we examine three companies who have successfully applied GenAI in custome
Every customer support interaction is an opportunity to make a lasting impression. As Maya Angelou wisely said, "I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel." This sentiment is especially true in customer service. A single unresolved issue or a delayed response can leave customers feeling undervalued, leading them to quietly take their business elsewhere.
Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón
Enterprise commerce is at an inflection point. Rigid, monolithic platforms slow brands down, but a full replatforming is disruptive and costly. Modular architecture offers a flexible, scalable alternative - allowing enterprise brands to modernize without ripping and replacing their entire stack. Learn how a composable approach helps modernize commerce stacks while maintaining control over critical systems.
Understanding your users is the key to creating exceptional digital experiences. With the right UX research tools, you can collect, analyze, and act on user feedback effectively. Whether you're conducting qualitative interviews or analyzing quantitative interaction data, having the right user research software and UX research platforms can make all the difference.
Customer expectations are changing rapidlyand in this fast-paced world, companies that get it right arent just keeping up; theyre leading the way. Soft2Bet, an industry leader in iGaming, has proven time and again that the key to thriving is a relentless commitment to customer satisfaction. Soft2Bets journey offers important lessons for any organization aiming to build stronger, sustainable customer relationships.
Customers today expect to find products quickly and efficiently through intuitive search functionality. A seamless search journey not only enhances the overall user experience, but also directly impacts key business metrics such as conversion rates, average order value, and customer loyalty. According to a McKinsey study , 78% of consumers are more likely to make repeat purchases from companies that provide personalized experiences.
Millennials and Generation-Z dont want to talk on the phone is a claim that you will often hear repeated across the media landscape on a pretty [] The post Unpacking the voice assumptions that are holding back many CX efforts first appeared on Adrian Swinscoe.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Getting clients for your law firm is becoming increasingly harder, with word of mouth and referrals no longer doing the job alone. In most cases, law firm marketing in Australia has the challenge of building a strong online presence, brand reputation, and customer experience program to drive referrals. Potential clients now find legal services the same way they find everything elseonline.
Customer success leaders everywhere are exhausted. Its not surprising, but what can we do about it? It often comes down to mindset and confidence, says customer success expert and founder of Provan Success, Rachel Provan. The more we overwork and people-please, the less we lead, says Rachel. True leadership requires confidence, strategic thinking, and boundaries.
High-quality customer service is required for any business to succeed. It helps in retaining existing customers while attracting new ones through positive word-of-mouth. However, many businesses struggle to maintain exceptional customer service standards without feeling overwhelmed by their clienteles demands. Providing outstanding customer service can be demanding, requiring careful planning and execution.
AWS Field Experience (AFX) empowers Amazon Web Services (AWS) sales teams with generative AI solutions built on Amazon Bedrock , improving how AWS sellers and customers interact. The AFX team uses AI to automate tasks and provide intelligent insights and recommendations, streamlining workflows for both customer-facing roles and internal support functions.
Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.
Many Customer Success (CS) leaders are at an inflection point: Can we build what we need for Customer Success inside Salesforce or is it time to invest in something purpose-built? Its a classic debate. CRMs are already in place and familiar with go-to-market (GTM) teams. But as Customer Success (CS) becomes more strategic, more teams are realizing that a CRM isnt enough to support the post-sales journey.
Still stuck Googling How to get more views on TikTok ? Lets be honest: theres no thrill quite like watching the view count skyrocket on a TikTok video you just posted. But if as a content creator your videos are falling flat, even when you feel like youre doing everything right, youre not alone. Getting more views on TikTok in 2025 isnt just about luck its about strategy, timing, and knowing how TikToks algorithm actually works.
Customer teams have more data at their fingertips than ever before. Onboarding and retention strategies are standard practice. And the shift to better integrate CS and sales is well underway. So the real, current challenge is: sorting. What do our CS leaders and teams do with mountains of historical, behavioral, and customer journey data? How can we shift our mindset from reactive to future focused, from assessing past mishaps to forecasting ideal scenarios?
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