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Driving Change in the Auto Industry at Volkswagen Australia

Think Customers

A study shows that licensing rates for people under 25 in Victoria, one of Australia’s most densely populated states, had dropped from 77 percent in 2001 to 66 percent in 2015. The company was looking for answers to both broad and granular questions such as, “What makes them [customers] say they love us?” Bradshaw says.

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Improving Customer Experience Is The Only Way Forward – Sonia Bhatia Salmin, Customer Experience Specialist

Customer Guru

Could you tell us a bit about your personal story that led to you building a career in Customer Experience? Mine has been a roller coaster journey. I completed my engineering in 2001, majoring in Electronics. So, eventually all the leaders connected and understood the importance of this initiative. by Jeanne Bliss.