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Getting Company Culture and Operations Right, and Keeping Them Right: What It Really Means to Be Stakeholder-Centric This Labor Day

Beyond Philosophy

A recent article on corporate customer-centricity by a prominent market research firm made the case for this type of culture as “the most effective way to meet customerschanging needs.” The author had several suggestions for building customer-centricity. Michael Lowenstein, Ph.D., when making decisions.

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Navigating Change

C Space

This can inspire new customer-led principles for activations during this time. Crises like coronavirus can change consumer behavior for good. The 2002-2003 SARS outbreak in China, for instance, has been credited for the sudden rise of internet usage and online shopping, leading to the huge success of Alibaba.