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Emotional Branding Case Studies to Emulate Great Customer Experience

Win the Customer

In 2004, Unilever brand Dove conceived the Dove Campaign for Real Beauty , which promoted the company’s products by changing the emotions associated with personal care and beauty products. With this focus, Dove has repackaged the emotions associated with its products, connecting its brand with feelings of self-esteem.

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Advance environmental sustainability in clinical trials using AWS

AWS Machine Learning

The CRASH trial was a clinical trial conducted from 1999–2004 and recruited patients from 49 countries in the span of 5 years. One solution is to use voice applications to enable patient data reporting , using Amazon Alexa and Amazon Connect.

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16 Popular Review Websites Businesses Should Track

ReviewTrackers

According to Cone Communications, 4 in 5 consumers will reverse a purchase decision after reading negative reviews. Founded in 2004, San Francisco-based Yelp has collected approximately 102 million crowd-sourced reviews of businesses in a wide range of categories — from restaurants and hotels to dentists, boutiques, and mechanics.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Some brands think that dealing with customers with uniform responses and procedures increases their efficiency and effectivity—when, in fact, some customers may feel alienated if the support agents of a company do not match their communication styles with the expectations of the age group they are dealing with. Matures- born before 1945.

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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Some brands think that dealing with customers with uniform responses and procedures increases their efficiency and effectivity—when, in fact, some customers may feel alienated if the support agents of a company do not match their communication styles with the expectations of the age group they are dealing with. Matures- born before 1945.

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A Closer Look at MiFID II Recording Requirements

Avaya

This EU legislation serves as a much-needed upgrade from the original MiFID, enacted in 2004, and addresses key issues that resulted from the 2008 global financial crisis. Under the 2004 MiFID directive, there was no mandatory requirement to record communications involving client orders.

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Teliax Expands Cloud Offerings With New Services From QuandaGo

CSM Magazine

Official global partner to deliver the QuandaGo connected exp erience platform with Contact Center, Process Automation and Knowledge Management services. By adding this unique offering to our portfolio, Teliax continues to bring innovative managed services and integrated connectivity solutions to our partners.” About Teliax.