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How customer intelligence software helps companies fight the survey epidemic

Alida

Even the venerable Pew Research has seen its response rate plummet from 36 percent in 1997 to only nine percent in 2004. As for consumers like Reed who have grown tired of surveys? Customer annoyance towards surveys and, as a further consequence, declining response rates. The antidote to the survey epidemic.

Software 169
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Proving the ROI of the Chief Customer Officer Role, With Enrique Gomez Alonso – CB71

Customer Bliss

Before joining Zurich he worked from 2004 to 2015 at Vodafone Spain in several roles such as Head of Customer experience, Head of Strategic Planning or Head of Competitive and Business Intelligence. We spend a lot of time at work, and as we get into C-Suite roles, we spend more and more time thinking about and consuming work.

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Remaining Competitive in Retail: How to Optimize Customer Experience

CSM Magazine

The best field service solutions will include consumer portals that can make scheduling service visits easy for customers by offering control over their experience. Consumers are empowered to upload relevant photos and equipment information based on their repair request and view their service history and product details online.

Retail 119
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Emotional Branding Case Studies to Emulate Great Customer Experience

Win the Customer

In 2004, Unilever brand Dove conceived the Dove Campaign for Real Beauty , which promoted the company’s products by changing the emotions associated with personal care and beauty products. Another way brands can connect with consumer emotions is by appealing to values shared by the company’s target market.

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16 Popular Review Websites Businesses Should Track

ReviewTrackers

But the point is this: online reviews and ratings heavily influence consumers’ purchase decisions. According to Cone Communications, 4 in 5 consumers will reverse a purchase decision after reading negative reviews. General Review Sites. Automotive Review Sites. Managing an automotive business?

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Guest Blog: Becoming a Blockbuster?

ShepHyken

Back in 2004, Blockbuster had 60,000 employees, 9,000 stores and appeared invincible. As a result, it dismissed the new iPhone as a “mere consumer toy.” That is nearly a half trillion dollars of goods and services that consumers will no longer trudge to brick-and-mortar stores to get.

Retail 83
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The Government orders full Whirlpool tumble dryer recall – at last!

Helen Dewdney

Today (12 June 2019) The Consumer Minister, Kelly Tolhurst, announced that the Government intends to serve Whirlpool with a full recall notice for all tumble dryers that are at risk of fire. She told the House of Commons that “consumer safety is a priority for the Government”. The end of the spin cycle? As of May 2017, 1.5