Remove 2009 Remove B2B Remove NPS Remove ROI
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B2B Customer Engagement Program Accelerates Growth at SaaS Reciprocity, Powered by Waypoint’s TopBoxTM

Waypoint Group

Founded in 2009 by Ken Lynch, Reciprocity is based in San Francisco. ZenGRC is very flexible and integrates with Google Apps and JIRA, with a lightning-fast ROI. According to Paul, “Anybody can run an NPS survey, but NPS’s weakness is that it’s made for consumer companies. Paul continued: “This isn’t about NPS.

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Voice of Customer Maturity: Ultimate Guide

ClearAction

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. The NPS ® System advocates VoC managers’ efforts in engaging Promoters, Passives, and Detractors. So, what does it mean?

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The Future of Customer Experience Calls Urgently for a Significant Shift

ClearAction

This is after 10 years — since the 2009 economic downturn — when companies began investing heavily in CXM technologies and teams. Likely, the promise of CXM ROI has been alluring to executives who have asked for quick wins and near-term gains. Reap: quick-wins >> NPS & revenue (now). build-in CX-centricity now.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

He specializes in customer success, customer experience, SaaS start-ups, B2B & B2C marketing strategy, and e-commerce. He founded Brainfood Consulting, an advisory and education service in 2009 and since then he is training professionals around the world on AI-Driven Customer Contact Strategies and Mobile-first customer service planning.