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And the Customers Tweeted Happily Ever After

Storyminers

Apple understands this, and its 30-second media ads ( [link] ) reflect Apple’s view of itself as a David up against Microsoft’s Goliath. At number 71 on the 2009 Fortune 500 list compared to Microsoft’s number 35, Apple is hardly a David, but its ads are entertaining because almost everyone wants to throw a virtual punch at Microsoft.

Retail 264
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Book Review – Delivering Effective Social Customer Service: How to Redefine the Way You Manage Customer Experience and Your Corporate Reputation

ijgolding

I first met Martin at a customer service conference in 2009 – his knowledge, passion and expertise is infectious – his collaboration with Carolyn has produced a resource that is a ‘must-read’ in my opinion. As a Customer Experience Specialist, I am constantly looking to refresh my knowledge and expertise.

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Who will be the next ‘United Breaks Guitars’? Don’t let it be you!

ijgolding

Unbeknown to United at the time, Dave Carroll is a Canadian musician and a member of the band ‘Sons of Maxwell’ As a result of the lack of desire demonstrated by United to deal with the issue, Dave felt that his only option was to reach out to social media to share his experience with as many people as possible.

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4 Great Examples of Social Media as an Effective Customer Service Tool

transcosmos Information Systems

The increasing popularity of social media has given businesses a great opportunity to reach their customers where they’re at in real time. Today, social media plays an important role in the customer service industry. Social media is a channel for people to express their feelings, thoughts, and opinions.

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Expert’s Corner: Delivering Voice of the Customer

Customers Rock!

We had a great discussion around listening to customers, gathering social media feedback and turning it into action inside of a company, and of course we talked about the NetPromoter score and how to use it strategically. Recently on Customers Rock! Countless reports and case studies have proven this linkage. Image credit: TommL ).

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How to Improve Customer Service – A Complete Guide of Tools, Tech & Tips

Comm100

Whether it’s with live chat, SMS, social media, or email, customers can reach out and receive the same great experience. . Social media . Social media is a growing part of how customers interact with businesses. 45% of customers say that they share bad customer service experiences via social media. .

Tools 238
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A Complete Guide to Omnichannel Customer Service

Comm100

They now want to reach out to brands on a variety of channels depending on what suits them in that moment – whether that’s live chat, email, social media or even SMS. Social media: Customers often seek support through social media platforms like Twitter, Facebook, Instagram, WhatsApp, and more.