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Brand Move Roundup – July 27, 2020

C Space

The Brand Move Roundup – July 27, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Four months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis. EDT with 4.48

Brands 52
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Live Chat for Higher Education – The Ultimate 101 Guide

Comm100

When students are more comfortable with online interactions than in-person ones, bringing higher ed live chat to colleges and universities is the only way to meet students on their terms. 90% of consumers say that when they interact with a brand online, they expect an immediate response.

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How Brazilian Fashion Retailer Passarela Uses Data for Better CX

Oracle

Next week at Oracle Modern Customer Experience 2018 in Chicago, the Markie Awards ceremony will take place, where winners in 19 categories of marketing and customer experience excellence will be announced. I am responsible for ecommerce as well as marketing and branding of all the physical stores.

Fashion 50
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Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

Yes, it’s the actual experience you have as a customer with a particular brand or organization. But the definition of a “good” customer experience is based on how you feel after that experience. And that’s why Customer Experience Investigation™ is important if you are a business leader.