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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

eglobalis

Rivalry and Collaboration: How the Titans Samsung & Apple Set the New CX Standard of Excellence Introduction In the dynamic and highly competitive world of consumer electronics, two giants consistently stand out: Samsung and Apple. However, Samsung’s influence extends far beyond consumer electronics.

e-support 512
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Millennials Are Saying Sayonara to the Big Beer Industry

QuestionPro Audience

Core big domestic beer brands like Budweiser, Miller, and Coors were down 3% in 2017, and have been declining every year since 2011. Domestic beer brand sales have been declining since 2011, which is when craft beer sales grew by an unprecedented 17.9%. Millennials are saying sayonara to the big beer industry. CRAFTY BEER.

Industry 231
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Revisiting Convenience – Lessons from H20

Michelli Experience

My water fascination dates back to at least 2011 when I wrote the following…. So, that was what I wrote in 2011 and we all know iPods gave way to streaming audio and smartphones, but how has bottled water done? Not just any water…A very special water – the kind you find in a bottle. bottled water is truly a phenomenon of our time.

Trends 230
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Which Industries Should Worry About Gen Z?

QuestionPro Audience

The consumer trends of the millennial generation have been a hot topic for many brands, and now the focus has moved to the up-and-comers, Generation Z. We look at three industries that will likely have trouble keeping members of Gen Z as consumers. What does this mean for certain brands? Today’s teens do not “like” Facebook.

Industry 199
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For Greater Customer Satisfaction, Should Marketers Answer Their Needs or Desires?

C3Centricity

Think of consumers in poorer countries who will buy a TV over proper shoes and clothing for their children. In such cases status and in particular consumer emotions are playing an important role, but more of that later. I believe he understood that it was better to respond to a consumers desires than to their needs.

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Millennials Are Saying Sayonara to the Big Beer Industry

QuestionPro Audience

Core big domestic beer brands like Budweiser, Miller, and Coors were down 3% in 2017, and have been declining every year since 2011. Domestic beer brand sales have been declining since 2011, which is when craft beer sales grew by an unprecedented 17.9%. Millennials are saying sayonara to the big beer industry. CRAFTY BEER.

Industry 150
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Social Media Customer Service: A How-to Guide for Boosting Satisfaction and Engagement

Brandwatch CX

While the cheaper cost of conducting customer care digitally might be expected to be the driving factor, in large part it is driven by consumers themselves. It is this consumer demand that is making social customer service absolutely necessary, rather than desirable. K, thanks. :) Peter Shankman (@petershankman) August 17, 2011 Oh.