CSM Magazine

AUGUST 3, 2021

The Customer Experience team aims to transform how customers interact with McDonald’s. The team combines the best of McDonald’s Data Analytics and Digital Customer Engagement with Global Marketing, Global Restaurant Development and Restaurant Solutions. There he managed restaurant innovation efforts.

Chief Customer Officer 52

Chief Customer Officer Touchpoint Leadership Consulting 52

ECXO

AUGUST 2, 2023

Four ways to make storytelling interactive 4. Journey Orchestration: Customer journey orchestration coordinates customer experiences in real-time and data analytics to encourage customers to continue engaging with a company. You Will Learn: 1. The best opportunities for using stories in your CX work 2.

Customer Journeys 156

Customer Journeys Leadership Customer Relationship Management Consulting 156

Optimove

NOVEMBER 15, 2022

Born between 1997 and 2012 and raised alongside Internet technology since the very beginning of their lives – they hold in their hands (literally, ninety-eight percent own a smartphone) an estimated annual purchasing power of $143 billion. Gen Z today comprises around one-third of the world’s population. Tip #3: Make it snackable.

Tips 105

Tips Gamification Engagement Marketing 105

SurveySparrow

FEBRUARY 18, 2024

New Technology: Some businesses look for tools with new tech like AI or predictive analytics to understand feedback better. Real-Time Reporting & Analytics: Gain instant insights into survey responses with interactive dashboards and detailed reports, allowing you to track trends and make informed decisions in real time.

Multi-Channel 52

Multi-Channel CRM Tourism e-support 52

Customer Bliss

MARCH 21, 2017

She got into social media, voice analytics, and broader data in general to create a 360-degree voice of the customer view. She had the unique opportunity to somewhat create her role when she arrived in 2012. Diana approached her interactions with the C-Suite in a logical way: she focused on what they are compensated off of.

B2C 120

B2C Social Media Consulting Strategy 120

AWS Machine Learning

MARCH 15, 2024

In today’s landscape of one-on-one customer interactions for placing orders, the prevailing practice continues to rely on human attendants, even in settings like drive-thru coffee shops and fast-food establishments. A strategic leader with expertise in cloud architecture, generative AI, machine learning, and data analytics.

Interaction 126

Interaction e-support Policies Multi-Channel 126

Kustomer

FEBRUARY 25, 2022

It’s becoming clear that customers are more inclined to engage with businesses through multiple touchpoints within a single purchasing journey. It’s not surprising that we’ve seen a jump from 20% to more than 80% in the number of companies investing in omnichannel experiences since 2012.

Multi-Channel 101

Multi-Channel Touchpoint Omni-Channel e-support 101