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The 7 Keys to Word-of-Mouth Marketing

C3Centricity

It requires energy and effort to sit with those seemingly opposite things that all seem true.” This is what the infamous NPS score supposedly does. Satmetrix, Bain & Company and Fred Reichheld developed the Ultimate Question on which NPS depends: “How likely are you to recommend us to a colleague or friend?”

Marketing 288
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As the Economy Gets Better, Customer Service Gets Worse

Beyond Philosophy

Thinking about the coming year, I see trends underway that predict interesting changes in Net Promoter Score (NPS), Customer Experience (CX), and mobile digital experience for 2015, and they might surprise you. Prediction #1: Net Promoter Score (NPS) Will Continue to Falter. Is NPS faltering? Can you help us?”.

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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

In an article about habits for the New York Times in 2012, he writes, “ Over the past two decades, the science of habit formation has become a major field of research in neurology and psychology departments at hundreds of major medical centers and universities, as well as inside extremely well financed corporate labs.

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Report: The State of CX Metrics, 2015

Experience Matters

This is the fifth year of this study that examines the CX metrics efforts within large companies. See the State of CX Metrics studies from 2011 , 2012 , 2013 , and 2014. Net Promoter® Score is the most common metric used and customer service is the most common group to have its compensation tied to CX metrics.

Metrics 120
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What Do Companies With Low Net Promoter Score Have in Common?

Retently

Since not all NPS® data is public, and most brands aren’t eager to publish their low Net Promoter Score, we’ve taken several steps to find reliable customer satisfaction data that we can use to compare brands: Whenever possible, we’ve sourced data from various NPS benchmarks to gain a picture of the general NPS range within an industry.

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5 Crucial Customer Satisfaction Metrics

Survicate

To know if you’re on the right track to provide the best Customer experience, it is crucial to measure your efforts and optimize your performance. Net Promoter Score®. One of the most important metrics regarding measuring your efforts for Customer service is Net Promoter Score. Why measure NPS?

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7 Lessons To Learn From Starbucks NPS To Boost Your Customer Loyalty

SurveySensum

And because of this experience, the coffee giant currently enjoys an NPS score of 77, one of the highest in the sector! So, let’s explore some of the factors responsible for such a high score and such a huge loyal customer base. Key Drivers of Starbucks NPS Score 1. Launch Your Own NPS Program With SurveySensum!

NPS 52