Remove 2012 Remove Loyalty Remove NPS
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Report: Tech Vendor NPS Benchmark, 2015 (B2B)

Experience Matters

We just published a Temkin Group report, Tech Vendor NPS Benchmark, 2015 , The research examines Net Promoter Scores and the link to loyalty for 62 tech vendors based on feedback from IT decision makers in large North American organizations. Overall, the tech vendor industry’s average NPS jumped to 31.8

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Increase NPS Survey Response Rates with Great Subject Lines

AskNicely

Having top-notch NPS survey response rates help ensure a true representation of loyalty and sentiment along your customers’ journey. An advantage of a simple, quick NPS survey is that it garners higher response rates from customers and clients. Can an NPS Survey Subject Line Really Affect The Response Rate?

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The 7 Keys to Word-of-Mouth Marketing

C3Centricity

It’s not only the great product or service that generates loyalty but the implicit message that “you matter to us!” Anything you can do to show customers that you value their business, especially when it is unanticipated, will build loyalty. This is what the infamous NPS score supposedly does. 1 Make Customers Delighted!

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9 lessons of growth and customer experience from Intercom

Lumoa

Jeff joined Intercom as the 4th employee, customer support engineer, in 2012 and since then has built a large customer support and customer success team. At Intercom, we use NPS to measure customer loyalty and CSAT for customer support. I think NPS is a very helpful number. Feedback will let you dive deeper into it. “At

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. By comparison, the S&P 500 returned only $93, a 7-percent loss.

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Report: Net Promoter Score Benchmark Study, 2015

Experience Matters

This is the fourth year of this study that includes Net Promoter® Scores (NPS®) on 291 companies across 20 industries based on a study of 10,000 U.S. Here’s the executive summary: Many companies use Net Promoter® Score (NPS) to evaluate their customer loyalty, so we measured the NPS of 291 companies across 20 industries.

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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

In an article about habits for the New York Times in 2012, he writes, “ Over the past two decades, the science of habit formation has become a major field of research in neurology and psychology departments at hundreds of major medical centers and universities, as well as inside extremely well financed corporate labs.