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AI in Marketing: How Optimove Balances Innovation with Responsibility

Optimove

How AI is Transforming CDPs Download Now >> Why it Matters: For marketers, this post highlights the importance of responsible AI usage in a rapidly evolving digital marketing landscape, ensuring ethical practices that protect consumer trust.

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Revolutionizing AI in Customer-Led Marketing with OptiGenie 

Optimove

As marketers we need data at our fingertips to unlock customer insights, getting innovative ideas for engaging campaigns, and perfectly orchestrating communications to each customer. As your customers, marketing, and technology evolves, so too does Optimove’s AI. And then achieving all that at scale?

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Optimove’s Responsibility as the Visionary Leader

Optimove

How AI is Transforming CDPs Download Now >> Why it Matters: For marketers aiming to stay competitive and build lasting customer relationships, this post highlights essential insights into the future of marketing. This early use of AI set a new standard in marketing. With visionary leadership comes responsibility.

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Seven RNA technology companies to keep an eye on

Clarivate

BioNTech founders, Ozlem Tureci and Ugur Sahin, made headlines last month when they told the BBC that an mRNA cancer vaccine could hit the market before the decade is out. . “We RNA technology activity is concentrated in the United States and Mainland China , with Mainland China-based companies having surpassed their U.S.

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Gen Z Mobile Marketing: 7 Tips to Capture Interest and Drive Engagement

Optimove

Born between 1997 and 2012 and raised alongside Internet technology since the very beginning of their lives – they hold in their hands (literally, ninety-eight percent own a smartphone) an estimated annual purchasing power of $143 billion. What does that mean when it comes to mobile marketing? Tip #5: Make it social.

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How Technology is Revolutionizing the Apparel Industry

Oracle

apparel industry market is the biggest in the world, according to Statista. With revenues of over $328 billion in 2017 and a projection of $390 billion in 2025, there are many ways technology can influence these numbers. Now, companies like MTailor have technology that measures your body for perfect-for-you fit. Tech tailors.

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These Nonprofit Technology Trends Are Changing the Fundraising Experience

Oracle

In 2018, shifting tax policies and a stock market setback combined to stanch the lifeblood of the vast majority of nonprofit organizations: Charity giving declined 1.7% Admittedly, limited budgets and restricted donations can hamstring a nonprofit on the technology front. With more than 1.5 With more than 1.5

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