Remove 2013 Remove Analytics Remove ROI
article thumbnail

How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

While customer delight is the ultimate goal, framing it in terms of ROI and competitive advantage speaks the language of executives and ensures CX strategy gets the necessary support. B2B organizations are increasingly investing in CX technologies such as experience management software, analytics tools, and AI-driven solutions.

B2B 339
article thumbnail

A digital strategy expert on health care’s $9 billion opportunity

Alida

By investing in new technologies like self-service kiosks and big data analytics, health care providers are aiming to improve the patient experience and drive satisfaction and CX scores up. So how can organizations make sure that the billions of dollars they invest in digital transformation deliver ROI?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

TikTok Analytics: The Next Frontier In Digital Engagement

Lithium

Take a deep dive into reading between the lines of your TikTok analytics and why they’re unlike any other. If you’re brand new to using TikTok as a brand opportunity and need initial guidance on this exciting and accessible new land, open up our TikTok Analytic Tipsheet and our Guide to TikTok Management. Compare TikTok for a moment.

article thumbnail

ROI of Social Customer Service: How to Calculate It and Create a Strong Business Case

Natalie Petouhof

The report goes into a lot of detail so it’s clear how to calculate the ROI of social customer service: Many brands have experienced incidents where not taking care of an issue turned into a social media nightmare. How to Calculate Social Customer Care ROI. A strategy to meet the social customer care goals and objectives.

ROI 45
article thumbnail

How to Evaluate Call Center Software Vendors for Customer Data Platform Solutions

NobelBiz

In 2013, the CDP Institute was founded to help educate marketers about the technology and its benefits. By considering the long-term benefits and potential ROI, you can make a more informed decision about whether a particular vendor’s solution is worth the investment. Since then, the CDP market has grown rapidly.

article thumbnail

Pharma R&D productivity dips, but efficiency gains give hope

Clarivate

Figure 1 illustrates the trend in the number of NMEs first launched onto the world market between 2013 and 2022. In fact, the number of NMEs has grown by 65% between 2013 and 2022. Spend is growing, but ROI is TBD However, when looking at the potential commercial value of this R&D activity, some challenges remain.

Trends 52
article thumbnail

Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.