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5 Ways to Instill Customer Focused Values Throughout your Organization

Experience Investigators by 360Connext

Customer experience is about so much more than call-center scripts or proper protocol around customer complaints. The best companies, the ones we know as customer experience leaders, adopt a customer focused view to everything. Silos make understanding the customer journey that much harder.

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Six differences between customer-focused companies and operations-focused companies

Vonage

Their hiring and training is focused on customer service, and they truly deliver it. Here are some areas that differ between customer-focused companies and operations-focused companies: Empowerment: Employees in a customer-focused company are given the freedom to make decisions for the benefit of the customer.

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10 Must-Reads for a Better Customer Experience in 2015

Experience Investigators by 360Connext

We had a great 2014 but more importantly, customers did, too! Leaders of all types of organizations began to walk the talk around improving their customer experience. Prevent customers from making negative associations with your brand by creating positive microinteractions. Are you ready to make 2015 even better?

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Carolyn McCall, CEO, Easyjet – An Example of a Courageous Customer Focused Leader

ijgolding

If you have not come across them, to put the size of the organisation into context, In 2014, EasyJet carried more than 65 million passengers, making it the second-largest airline in Europe by number of passengers carried, behind Ryanair. It amazes me how many leaders have never met a customer – or will do whatever it takes to avoid doing so.

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Your Most Important #CX Training Tool

CX Journey

It appeared on their blog on April 14, 2014. Can you name one of the most powerful and most important customer experience training tools available to your organization? The most powerful training tool, the one that''s going to help your employees deliver a great customer experience, is a customer journey map.

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Are Your Customers Persona Non Grata?

CX Journey

It was published on their blog on May 19, 2014. Have you thought about this question: "In your company, are customers persona non grata?" Source: Accenture Global Consumer Pulse Research, 2013 Amazon is really a great example of a customer-focused, customer-centric company. What does "persona non grata" mean?

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Customer Experience: Art or Science?

CX Journey

It appeared on their site on August 12, 2014. Do you think there''s a little art and a little science involved when it comes to delivering a great customer experience? Science is customer understanding, while art is its application. Art is a smile, a happy customer. Science is metrics and KPIs. Science is objective.