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Gartner predicted that while 55% of interactions in 2014 did not require human support, by 2017, 2/3 of all customerservice interactions would no longer need a human intermediary. Swim laps around competitors with intelligent self-service for improved cx. Let’s look at some facts.
Solis believes brands try really hard to offer exemplary customerservice, but it’s a difficult thing to do with antiquated contact center technology and processes. Forrester’s recent “ Top Trends for CustomerService ” study found, for example, that web self-service surpassed contact center voice calls for the first time ever in 2014.
I recently designed and ran a new masterclass – Making Automation & SelfService Work In Your Contact Centre. We concluded that Intelligent Assistants are not just a channel shift strategy. At the very least, they are a transformational opportunity to redefine customer engagement. Maybe see you there.
In order to stay on top as an industry-leader, it is more important than ever that businesses recognize upcoming consumer service trends, and understand how to update their customerservicestrategies accordingly. In fact, customers will demand it. Self-Service Tools – Good for Everyone.
As a result of being continually subjected to scathing customer reviews, United’s NPS score has hovered around 10 since 2014. By inserting humor , wit, and enthusiasm into their customer interactions, Netflix shows that they are not only listening to customers but also engaging with them on a personal level.
This statistic comes from CCW Digital’s latest Winter Executive Report – a report that analyzes the customerservice priorities of several organizations to discover the most popular goals and strategies for call centers in 2018. Activate, a strategy and technology consulting firm, predicted that by 2018 there would be 3.6
Forrester notes this is the year when more US consumers are using self-service systems and FAQ pages on company websites than are calling the contact centre. This makes web based self help the current top digital channel. Selfservice is not just being driven by younger, supposedly more tech-savvy consumers.
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