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With mobile purchases on the rise, excellent mobilecustomerservice is becoming more important. When questions arise, mobilecustomers should be able to reach your business quickly and easily through the mobile means of their choice (live chat, messengers, texting, FAQs, etc). Rinse and repeat.
Author: Steve Nattress For increasing numbers of people mobile is their preferred means of connecting to, and communicating with, the outside world. Time spent on mobile devices grew by 117% year on year between 2014 and 2015 and nearly half of all ecommerce transactions now take place on mobile devices.
For the first time in the history of Forrester Research’s North American Consumer Technographics Customer Life Cycle Survey , respondents now say they are using self-service FAQ pages on a company’s website more often than speaking with a live agent on the phone.
Salesforce has been successful as a mobilecustomerservice application, meeting the increasing demands of businesses and customers. This CRM solution offers customerservice and social media integrations, knowledge management for digital self-service, conversational bots and more.
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