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Artificial Intelligence Ever since 2016, the continuous advancements in technology have culminated in a disruption of contact centers on an industrial scale. These include customer service analytics, engagement hubs, the voice of the customer , virtualagents (live chat), and chatbots.
Customer Lifetime Value does not – and should not – concern special offers or loyalty discounts as it once did, but focus on customers getting value from the products or services and allowing them to feel heard by people who are empathetic with their responses.
This also meant that businesses could now start filing and managing customer information in a digital format. The customerrelationship manager (CRM) is the hub that facilitates communication between the customer and the brand. The Importance of Compassionate Customer Service and Truly Human CX.
With Facebook Messenger reaching 800 million users in January 2016, growing to one billion monthly active users as of July 2016, the opportunity is ripe for brands to tap into the massive reach of Messenger and other growing platforms like Slack to cultivate customerrelationships. Mobile Commerce Daily).
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