How Brands Cash In On March Madness
QuestionPro Audience
MARCH 30, 2018
Many sports fans claim the only thing that gets them through the tedious month of March, when spring is so close you can taste it, is the NCAA Men’s Basketball Tournament, better known as March Madness. ESPN.com reports an estimated 70 million brackets were filled out in 2017, to a total of $10.4 billion in corporate losses in 2017.
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