Bob Hayes

DECEMBER 17, 2017

All of my top blog posts of 2017 (most reads) are all related to analytics, with posts that address data science, artificial intelligence and machine learning. I did my part this year to spread interest in analytics to more people.

Analytics 40

Analytics Data Competitive Advantage Social Media 40

Lumoa

OCTOBER 31, 2018

More brands will (and should) bring up customer feedback to the decision-makers in the company, and with the help of some new amazing technologies , we’re changing the way businesses see their customers. For larger organizations, the best path is to focus on the current experience while keeping an eye to the future.

Customer Experience 150

Customer Experience Customer Centricity Culture Consulting 150

Confirmit

FEBRUARY 14, 2018

And if your goal is to drive competitive advantage, that isn’t good enough. In this webinar, Phil Durand, Director, Customer Experience Management, Confirmit, took our thinking a step further. He shared best practices in the context of common challenges and suggest practical ways to overcome them.

Competitive Advantage 40

Competitive Advantage Case Study Study Customer Experience Management 40

Bob Hayes

SEPTEMBER 18, 2017

A new customer analytics survey of 80+ companies provides a look into the state of analytics in customer programs. Only 32% of respondents are satisfied with their company's use of analytics to create a competitive advantage. Data were collected from January to March 2017.

Analytics 113

Analytics Loyalty Data Competitive Advantage 113

ClearAction

OCTOBER 25, 2018

Marketers put the long-term interest of the customer above the short-term company conversion goals. Marketers put themselves in the customers’ shoes to serve customers better, thus building a long-term, sustainable competitive advantage.” 4 2017 CMO Digital Benchmarking Study , Leapfrog Marketing Institute.

Customer Centricity 59

Customer Centricity Marketing Customer Journeys Study 59

SurveySensum

JULY 14, 2020

With over 20 years’ of extensive work experience across the Big 4 Assurance & Consulting Companies, plus Two Major Telecom companies in Indonesia, Rudy Dalimunthe is currently working with Indonesia’s #1 E-Commerce company, Tokopedia. Mila Widyani – Head of Customer Experience at CIMB Niaga. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

ClearAction

AUGUST 16, 2019

This rosy self-assessment may be due to a misunderstanding of the role that customer engagement should play — many of these companies could simply be viewing engagement through the wrong lens… Customer engagement is not a one-off endeavor, nor is there a single button to push or a box to check to ensure success.

Customer Centricity 48

Customer Centricity Customer Engagement Engagement Customers 48

CX University

MARCH 6, 2018

US Department of Education, 2017) . And even when I told all my colleagues in the more competitive schools about what we did, guess what, they were never able to pass anything like that third mandate through their systems. Suddenly, I had a competitive advantage over these larger, more established programs.

Effort Score 55

Effort Score Policies Competitive Advantage Course 55

BirdEye

JULY 27, 2023

It posted revenues of $20 billion in 2020, up from eight billion dollars just three years earlier, in 2017. Competitive advantage: By controlling production and having direct contact with suppliers, you’re able to understand the needs of customers better than competitors who purchase components from third parties.

Retail 52

Retail Government Examples Strategy 52