2017 Customer Centricity Innovation Voice of Customer 
Lumoa
JANUARY 9, 2018
Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. Customers want unique, special and innovative.
Lumoa
OCTOBER 31, 2018
Much of the improvement has been driven by advancements in product innovation and digital technology. HOWEVER, I also argue that despite that, too many consumers continue to endure ‘random’ or ‘unexpected’ experiences as a result of the inconsistent delivery of the end-to-end customer journey. Three words: voice of customer.
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Second to None
OCTOBER 23, 2018
In 2017, 954 pizza chain establishments opened in North America in addition to the already saturated market.[1] Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences. Pizza has become one of the fastest growing segments in the food market in recent history.
Second to None
APRIL 4, 2018
Our new “ 2018 Email Marketing Study: How 100 of the Top Retailers Engage Shoppers in the First 45 Days and Beyond ” study evaluated 100 retailers from the Internet Retailer Top 500 list and acquired every email each of these retailers sent to email subscribers who have never purchased a product from July to December 2017.
Second to None
SEPTEMBER 13, 2018
Customers can log on to their marketplace and access products across every industry, provided by third-party vendors or Amazon themselves. In fact, Amazon’s 2018 online sales will account for close to 50% of all online sales spent in the United States, up close to 30% of their share from 2017.[2] 1 [link]. 3,4,5 [link].
Second to None
APRIL 3, 2018
In fact, the industry has accrued seven straight years of positive growth, totaling $780 billion dollars in 2017.[1] 1] Traditional quick-service and fast-casual brands are now being forced to re-evaluate their market position because of the evolving desires of the typical customer. 1] [link]. [2] 2] [link]. [3]
Second to None
MARCH 9, 2018
Unless a brand replies to 90 percent of queries, and—crucially—does this within 15 minutes (something we at The Social Element have been advising brands to include in their crisis plans for years), it won’t get the coveted fast responder status from Facebook, and it could, potentially, lose customers to those brands that respond quickly.
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