Remove 2018 Remove Fashion Remove Loyalty Remove Voice of Customer
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Strengthening Brand Experience in the Grocery Industry

Second to None

3] Offering a sense of familiarity and consistency, private brands have proven to increase trust and loyalty in customers. PYMNTS.com’s data shows that 51% of customers choose to shop at a store specifically for its private brand. [4] Loyalty and Rewards. Samples help to transform your store into a destination.

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Strengthening Brand Experience in the Grocery Industry

Second to None

3] Offering a sense of familiarity and consistency, private brands have proven to increase trust and loyalty in customers. PYMNTS.com’s data shows that 51% of customers choose to shop at a store specifically for its private brand. [4] Loyalty and Rewards. 1,2,4] (2018). PYMNTS.com. [3] 3] [link]. [5]

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How Can Your Retail Brand Compete Against Amazon?

Second to None

1] Amazon provides its customers with unprecedented convenience, product selection, all matched with above-average customer service and a beloved Prime loyalty program. Customers can log on to their marketplace and access products across every industry, provided by third-party vendors or Amazon themselves.

Retail 54
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What Your Brand Can Learn From Sephora’s Updated CX Platform

Second to None

You can access this article by clicking here , or by reading below: This piece was originally published by DIGIDAY on April 6, 2018: “Sephora’s retail teams have been operating differently since the company broke down one of the biggest internal barriers in October of last year, combining its in-store and digital teams. “We

Brands 54
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Create A High-Performance Customer Engagement Platform

Second to None

To learn more about customer engagement strategies, check out the following piece written by Kenneth Adams for Forbes. Turn your customers into de facto brand ambassadors by putting in the effort to engage with them in a truly helpful fashion. Now, it is time to prioritize how and when to engage with your customers.

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Achieving customer experience excellence at seven critical life cycle points

ERDM

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value. Customers expect recommendations and content to truly reflect their preferences.

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Achieving customer experience excellence at seven critical life cycle points

ERDM

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value. Customers expect recommendations and content to truly reflect their preferences.