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Proving the Value of a CX Strategy to Your Executive Team

GetFeedback

According to the CX Network’s Global CX report , more than 60% of the organizations surveyed planned to have established or advanced CX practices by the end of 2018. It’s really hard to justify a CX budget or initiatives to the Executive team or Board when you can’t demonstrate the huge ROI awaiting the organization….

Strategy 261
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We Want To Be Customer-Centric: Now What!?

Experience Investigators by 360Connext

HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? Marketing and sales are the primary focus. They track sales, revenue, EBITDA, and profits, among other health measurements. So I asked, “What does that mean?” Short answer: It’s a marathon and not a sprint.

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Why Technology Won’t Help You Understand Your Customers

C3Centricity

If so, then just follow the steps I detail below and you will soon be doubling, quadrupling, if not getting 10x the ROI from your data. Companies are changing business models as their value shifts from products to services, or even to the sale of the information they gather. Is this your case? The Current Situation with Data.

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How business leaders in retail plan to improve CX

Alida

That’s the key message I heard at the CX Exchange Retail 2018 , an intimate, invite-only conference for business executives in retail. While physical stores aren’t dead, they need to provide a memorable experience in order to deliver ROI for the company, said Lunger. Retail is far from dead. Get closer to your employees.

Retail 189
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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI. If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot.

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12 takeaways from the 2018 Customer Intelligence Summit

Alida

People from VMware, Twitch, Jam City, Red Bull and Cleveland Clinic have been able to drive ROI by delivering insight that improved marketing campaigns, product development and the customer experience. Be an expert in ethical customer data management. Champion insight-led decision making.

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5 Trends Set to Define Next Generation Customer Experience in 2019

TechSee

If 2018 was a year when customer experience professionals came under intense pressure to map out tangible results from heavy investment, 2019 is shaping up to be the year when next generation customer experience will deliver on the promise of a wide range of new technologies. Three key drivers are at the core of this.

Trends 173