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Product News – June 2023

Lumoa

Lumoa Product News for June 2023 Hey everyone! Upcoming webinars Using the science of happiness in CX – Using happiness as a competitive advantage Benchmarking Industry Standards – What does it mean to have a good score, relative to your peers? The post Product News – June 2023 appeared first on Lumoa.

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Product News – May 2023

Lumoa

Lumoa Product News for May 2023 Hey everyone! Upcoming webinars Using the science of happiness in CX – Using happiness as a competitive advantage Benchmarking Industry Standards – What does it mean to have a good score, relative to your peers? The post Product News – May 2023 appeared first on Lumoa.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

While customer delight is the ultimate goal, framing it in terms of ROI and competitive advantage speaks the language of executives and ensures CX strategy gets the necessary support. Conversely, if competitive advantage comes from efficiency and scale, the CX strategy might focus on digitizing interactions for speed and ease.

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Emerging Customer Experience Trends in 2023

Lumoa

7 Customer Experience Trends to Know in 2023 Here are seven trends that will keep your customer experience strategy on top. #1 2 Companies are using CX to create a competitive advantage Customers have more options than ever before. To stay relevant, companies are using CX to create a competitive advantage.

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Customer Experience = Seeing + Being + Doing

ECXO

With their 1998 Harvard Business Review article “Welcome to the Experience Economy” (and 1999 book), Joe Pine II and James Gilmore introduced the term Customer Experience as the next competitive battleground. Since then, customer experience has become ‘institutionalized’ as a key domain to generate sustainable competitive advantage.

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Top CX Reads 2023 – Digital, Design, Centricity

ECXO

02 2 Best Customer Experience Books 2023 in Digital Data, Design and Centricity – The famous 3 Ds: Digital, Data, Design. This article was originally posted at [link] During 2022 and December 2023, We read a series of 56 books that I found interesting and valuable for us in CX, Design, and Services. Here is the book link.

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Understanding the Importance of Social Media Marketing

InMoment XI

Moreover, businesses that effectively harness unstructured data may gain a competitive advantage. That’s because analyzing unstructured data can reveal trends, emerging market opportunities, and competitive threats that may not be easily apparent through structured data alone. The 2023 Sprout Social Index Report” ( [link] ).