ShepHyken

OCTOBER 6, 2023

He writes about the strategies and tools to build customer loyalty. Building and maintaining customer loyalty is more critical than ever in today’s highly competitive business landscape. By going above and beyond to exceed expectations, businesses can foster a more profound sense of loyalty. #2.

Loyalty 67

Loyalty Tools Social Media Loyalty Programs 67

InMoment XI

OCTOBER 3, 2024

This is a key indicator of your organization’s customer loyalty and success in building lasting customer relationships. Implement Loyalty Programs Implementing a loyalty program can be one of the most effective customer retention strategies that your organization invests in. Why is Customer Retention Important?

Customer Retention 195

Customer Retention Strategy Guest Experience Loyalty Programs 195

SurveySensum

AUGUST 4, 2023

In today’s competitive marketplace, building strong customer loyalty has become a game-changer for retailers. And by delivering personalized customer loyalty programs, retailers can deliver a great customer experience in retail. billion in 2023 to $28.65 billion in 2023 to $28.65 billion by 2030.

Loyalty Programs 52

Loyalty Programs Retail Loyalty Feedback 52

Optimove

MARCH 13, 2025

Re-engage your churned customers with this guide Download Now Why it Matters: With bettor participation skyrocketing, now is the time for gaming operators to refine their engagement and retention strategies to maximize revenue and long-term customer loyalty. Playoffs: +88% in 2023-2024 compared to the baseline, reaching 223% in 2024-2025.

Sports 52

Sports Gamification Loyalty Programs Omni-Channel 52

Retently

JANUARY 25, 2023

It’s still challenging to prove the value of that investment as opposed to customer acquisition; however, the game is clearly changing, prompting ecommerce brands to cherish their most valuable asset – customer loyalty. Ecommerce marketing needed to evolve, prioritizing retention and customer loyalty more than ever. With over 1.8

Ecommerce 31

Ecommerce Loyalty Programs Advertising Loyalty 31

ShepHyken

SEPTEMBER 10, 2023

They demand fast shipping, easy returns, sustainability and more, showing little loyalty and appreciation. How to Make Loyalty a New Business Line for your Brand? In the last couple of years, there has been a radical shift in this with brands foraying into loyalty with full force.

Customer Service 88

Customer Service Loyalty Programs Retail Loyalty 88

Currency Alliance

DECEMBER 20, 2022

Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

ShepHyken

MAY 22, 2023

Loyalty Programs – A Few Best Practices by MTS Staff Writer (MarTech Series) Loyalty management encompasses more than just software or a vendor running a loyalty program. My Comment: There have been numerous articles in this weekly roundup that have focused on customer loyalty.

Customer Service 14

Customer Service Loyalty Programs Social Media Culture 14

ShepHyken

OCTOBER 29, 2023

Traditional loyalty programs, which often offer points or cash rewards, are being outdone by a new trend: experiential rewards. My Comment: I’m a fan of rewards and loyalty programs for a reason. Done well, they foster repeat business and can lead to true customer loyalty.

Customer Service 71

Customer Service Loyalty Programs Ecommerce Loyalty 71

Optimove

OCTOBER 3, 2023

Player loyalty is the holy grail in iGaming, the secret sauce that guarantees the long-term success of iGaming operators. Optimove’s 2023 Report of Players’ Preferences in iGaming Marketing uncovers key insights to boost performance of marketing campaigns, gaming loyalty programs and more.

Report 52

Report Loyalty Loyalty Programs Marketing 52

Optimove

JUNE 29, 2023

Discover key findings from our recent 2023 Back-to-School Survey. Why it Matters : Brands can gain actionable insights to cultivate customer loyalty and increase consumer spending. The survey also reveals that 86% of consumers plan to repeat purchases from the same brands as last year.

Loyalty 52

Loyalty Consumers Survey Loyalty Programs 52

Optimove

OCTOBER 5, 2023

Many were uncovered in our 2023 Marketer’s survey that are below.  Others originate from our 2023 Marketing Fatigue survey. When asked if they would like to receive fewer marketing messages in 2023 versus 2022, 73% noted they wanted less.  Recognizing and rewarding user loyalty can significantly reduce churn.

Marketing 119

Marketing B2C Survey Loyalty 119

ShepHyken

MAY 1, 2023

Making customers’ lives easier can lead to greater loyalty, enhanced customer satisfaction, and ultimately, improved business results. Looking Ahead for Loyalty in 2023 by Meg Tronquet (Concentrix) Loyalty programs were the talk of the town in 2022. My Comment: Another one of my favorite topics is customer loyalty.

Customer Service 14

Customer Service Customer Retention Loyalty Customer Service Training 14

ShepHyken

JANUARY 23, 2023

How retailers can capture customer loyalty in 5 charts by Arielle Feger (Insider Intelligence) As brand loyalty declines, deals remain a surefire way to win over consumers. Here are five charts on how to up your loyalty game. My Comment : This is one of the more interesting articles about loyalty programs.

Customer Service 15

Customer Service Self Service Contact Center Loyalty 15

ShepHyken

JANUARY 2, 2023

Customer Loyalty Is Your Holy Grail for Success. Entrepreneur) Customer loyalty is an essential source of revenue for any business. Use these four tips to create a customer loyalty program that will give you the highest return on your investment. My Comment: How do we create customer loyalty? by Matt Bertram.

Customer Service 66

Customer Service Loyalty Programs e-support Loyalty 66

InMoment XI

OCTOBER 4, 2024

As a result, businesses gain valuable insight into customer expectations, which guides strategy on boosting retention and loyalty. Here is how customer experience management helps make that possible for you: It enhances customer retention and loyalty. It helps enhance customer loyalty. How Do Your Strategies Line Up? ( [link] ).

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

ShepHyken

MARCH 25, 2024

According to an article in Craving Tech, organizations that have integrated this new technology into their operations saw a 25% boost in customer satisfaction in 2023. Companies—from JetBlue to Dunkin’ to Walmart—will push loyalty programs to attract both new and returning customers.

Hotels 85

Hotels Loyalty Programs Customer Service Hospitality 85

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

SurveySparrow

JULY 23, 2023

But as we journey through 2023, a different tale is being written. So, let’s turn the page and explore the top customer experience trends of 2023 that are shaping this exciting narrative. They can provide superior experiences that differentiate them from their competitors, leading to increased customer loyalty and market share.

Trends 52

Trends Self Service Customer Experience Omni-Channel 52

BirdEye

MARCH 24, 2023

Market development strategy focuses on the consumer and their journey right from awareness to loyalty and all the strategies employed to ensure they reach that loyalty stage. The following are a few tips to encourage referrals: Create a customer loyalty program. Build a strong customer referral program.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98

ShepHyken

APRIL 24, 2023

As Inflation Bites, Loyalty Programs Are More Important Than Ever. Here’s How to Create One That’ll Stand the Test of Time by Colleen Murray (Entrepreneur Media) Chances are your loyalty program is failing. Others are suggesting an amount much larger than what the typical customer is used to.

Customer Service 13

Customer Service Loyalty Programs Tips Loyalty 13

ShepHyken

MAY 8, 2023

Customer Loyalty and Loyalty Programs- How it Helps a Business? My Comment: I’ve suggested many different articles on loyalty over the year. Here’s another that includes over 20 “topics” on the benefit of customer loyalty to a business. There’s something here for every company, from small to large.

Customer Service 13

Customer Service Loyalty Programs Loyalty Tips 13

SurveySensum

JULY 9, 2024

Sign Up For Free Free Forever • No Feature Limitation • No Credit Card Required • Get a Live Demo Brewing Loyalty – Exploring Starbucks Loyalty Programs Did you know that in the first quarter of 2016, Starbucks’s customer loyalty was so high that it had more money than some of the major banks?

NPS 52

NPS Loyalty Loyalty Programs Effort Score 52

ShepHyken

DECEMBER 3, 2023

Loyalty is a Strategy, Not a Program by Kevin Susman (Total Retail) In the commercial innovation workshops I lead around the globe, there are many strategies that clients and customers want to cover. However, without fail, I always get asked what can be done to improve customer loyalty.

Customer Service 65

Customer Service Loyalty Programs Loyalty Customer Service Training 65

SurveySensum

JUNE 26, 2024

But the question here is that lots of businesses use NPS to boost their customer loyalty , but what is it that Amazon is doing differently that is making such a difference? This is the power of loyalty programs which Amazon has taken to the next level. What is Amazon NPS score 2023? Let’s find out!

NPS 52

NPS Loyalty Net Promoter Score Effort Score 52

ShepHyken

FEBRUARY 5, 2023

23 Customer Experience Practices You Should Stop in 2023 by Lynn Hunsaker (CustomerThink) “Do more with less” may be more prevalent this year as some tech firms and many others trim their customer experience teams, programs, and the experience itself. Here are 23 warped and dusty customer experience practices to stop in 2023.

Customer Service 51

Customer Service Government Loyalty Customer Satisfaction 51

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

Customer Service 73

Customer Service Loyalty Programs Contact Center Financial 73

ShepHyken

DECEMBER 17, 2023

Loyalty beyond Points: Boost Customer Lifetime Value with a CX-First Approach by Leanne Franks (InternetRetailing) Nearly every British retailer offers a loyalty programme. My Comment: I’ve always felt the best loyalty program doesn’t come from points, miles, or perks but from an amazing customer experience.

Customer Service 65

Customer Service Customer Centricity Loyalty Programs Culture 65

ShepHyken

DECEMBER 26, 2022

Beyond Discounts: The New Rules for Today’s Top Loyalty Programs by Charlie Casey. My Comment: If you think that customer loyalty programs are about discounts and points, think again. True loyalty programs make customers feel special and connected to the company.

Loyalty Programs 66

Loyalty Programs Customer Service Self Service Retail 66

ShepHyken

OCTOBER 1, 2023

How to improve Customer Loyalty and win over shoppers by Patrick Overall (The Retail Bulletin) We know it might seem a bit too early to be thinking about it, but, Black Friday, Cyber Monday, and the holiday season is just around the corner. My Comment: What I’m about to write may lead you to believe I don’t like this article.

Customer Service 71

Customer Service Contact Center Average Handle Time Customer Service Strategies 71

ShepHyken

FEBRUARY 5, 2023

23 Customer Experience Practices You Should Stop in 2023 by Lynn Hunsaker (CustomerThink) “Do more with less” may be more prevalent this year as some tech firms and many others trim their customer experience teams, programs, and the experience itself. Here are 23 warped and dusty customer experience practices to stop in 2023.

Customer Service 48

Customer Service Government Loyalty Customer Satisfaction 48

Currency Alliance

DECEMBER 7, 2021

I heard it once, two weeks ago at a loyalty conference in London. Loyalty trends were being discussed, as well as what had been hot topics in prior years – some of which just faded away as fads. Most companies need to stay focused on what we call Loyalty Imperatives for this decade. The Loyalty Imperatives answer that question.

Loyalty 52

Loyalty Trends Loyalty Programs Touchpoint 52

ShepHyken

FEBRUARY 25, 2024

How Customer Advocacy Fuels Brand Loyalty and Growth by Marbue Brown (CMSWire) Reputations are made or broken by the experiences customers have with companies and especially by what they have to say about those experiences. Making the program attractive and valuable to your customers is key. Of course, there’s more to this article.

Customer Service 67

Customer Service Average Handle Time Net Promoter Score Loyalty Programs 67

ShepHyken

MARCH 5, 2023

Loyalty programs, incentives for larger orders, cross-sells, upsells, and more are included. Those are top findings from Incisiv’s 2023 Omnichannel Customer Service Index conducted in partnership with Nuance Communications Inc. We’ll also share some effective ways to increase your CLV for greater results.

Customer Service 10

Customer Service Retail Metrics Loyalty Programs 10

SurveySensum

SEPTEMBER 21, 2023

In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. Note: A higher CRR typically indicates customer loyalty , trust, and a strong value proposition, while a lower one suggests potential churn and the need for enhanced customer engagement and service quality.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

Optimove

AUGUST 20, 2024

How to treat every campaign like a marketing experiment Download Now >> Key findings from the report include : – 71% of bettors now place wagers on one or more games per week, up from 63% in 2023. This underscores the need for sportsbooks to optimize their engagement and loyalty programs.

Loyalty Programs 59

Loyalty Programs Report Trends Groups 59

ShepHyken

FEBRUARY 4, 2024

How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old. But in 2023, these six retailers and brands set new standards of what loyalty can be. My Comment: Most loyalty programs are marketing programs.

Customer Service 67

Customer Service B2B Loyalty B2C 67