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Value Creation for B2B Customers in Tech, Telecom, Contact Centers, and Manufacturing – Part I of 3

eglobalis

This three-part analytical series aims to dissect and explain the most critical dimensions of value creation in technology, telecom, contact centers, and high-tech manufacturing. Harvard Business Review , JulyAugust 2024. Advisory (blog), Dec 4, 2024. McKinsey & Company , March 23, 2023. link] Hochstein, Bryan et al.

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Voice of Customer Analysis to Improve Customer Loyalty and Retention

InMoment XI

Importance of Customer Analytics Customer analytics provides a blueprint for delivering exceptional customer service. Businesses are set to revolutionize how they gather and respond to customer feedback, shifting from traditional surveys to AI-driven VoC analytics. Leverage Advanced Analytics Tools. Collect Customer Data.

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Customer Experience Maturity Model: A Framework for Improving Experiences

InMoment XI

Organizations can progress from this stage by first achieving leadership buy-in. Initiate The leadership starts approving key activities as it realizes the value of customer experience management. The team is responsible for evolving the VoC program, sharing insights with leadership, and mapping customer journeys.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

It is a comprehensive effort that goes beyond isolated fixes, requiring alignment of leadership, strategy, culture, technology, and processes around the goal of delighting the customer. Leadership Commitment and Vision Leading a customer experience transformation starts at the top.

B2B 339
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Why Your AI Marketing Strategy Is Failing (And How to Fix It)

C3Centricity

As Laurie Buczek, Group Vice President, Executives Insights and Leadership Services at IDC said when launching their latest FutureScape report: Marketings future is represented by AI-fueled transformation. Perhaps you’re using them for content creation, basic analytics, or campaign optimisation. ( Source ) The disconnect?

Marketing 156
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Do You Need a Customer Experience Manager?

InMoment XI

Benefits of Having A Customer Experience Manager Employing a dedicated customer experience manager can profoundly enhance your organization by providing a singular leadership point for the entire customer experience program. link] Accessed 12/17/2024. link] Accessed 12/17/2024. If it doesn’t, click on the download button.

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InMoment named Leader in Forrester Wave™: Text Mining and Analytics, Q2 2024: A Comprehensive Breakdown

InMoment XI

InMoment is excited to announce its recognition as a Leader in the Forrester Wave : Text Mining and Analytics, Q2 2024. For some context , The Forrester Wave Text Mining and Analytics, Q2 2024 report is a rigorous evaluation of the top text mining and analytics providers.

Analytics 195