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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

Creating a customer journey map is a detailed process that often involves collaboration from multiple departments, so outlining what you hope to learn as a result of the customer journey map will make sure the efforts are well spent. You might have already created these as part of your customer experience strategy.

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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

It excels in creating personalized, data-driven email and SMS marketing campaigns that boost customer retention and drive conversions. Klaviyo integrates seamlessly with e-commerce platforms like Shopify and BigCommerce, allowing businesses to segment customers based on behavior, purchase history, and more. Accessed 10/11/2024.

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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Of the 81% of organizations automating workflow processes, 98% report that reducing errors is a major or minor benefit of customer experience automation. Scalability Customer experience automation systems can handle high columns of interactions simultaneously. Accessed 10/29/2024. Accessed 10/29/2024.

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Churn Prediction: How to Predict It for Customer Retention

InMoment XI

This will help you better understand and serve customers. Lowering the churn rate contributes to a stronger, more loyal customer base. With insights into customer behavior, you can act faster and smarter than competitors. 65 Customer Retention Statistics You Need to Know in 2024 ( [link] ).

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B2B Customer Experience: The Complete Guide

InMoment XI

Unlike B2C products and services, B2B offerings usually present various options for customization and personalization in order to meet the particular needs of the business customer. In B2B, customer support tends to be more hands-on and personalized, with dedicated account managers, CX representatives, and specialized support teams.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Modern VoC platforms can categorize feedback by topic and sentiment, helping CX teams to identify the most frequent pain points across the customer base. Such involvement breaks the barrier between company and customer, reinforcing an outside-in perspective. Oct 08, 2024). Sept 16, 2024). Future-Proof It.

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The Forrester Wave™ Recognizes Optimove as a Good Fit for Digital-First Marketers in its Cross-Channel Marketing Hubs, Q4 2024 

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove’s recognition in The Forrester Wave : Cross-Channel Marketing Hubs, Q4 2024 highlights its strength as a solution for digital-first marketers who need a customer-led, orchestration-oriented marketing tool.