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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

Whether you are looking to change current processes, improve old ones, or ensure that your team is aligned on the priorities of the customer experience, creating a customer journey map will be useful to your organization. What is Customer Journey Mapping?

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

These are opportunities where exceptional experience can strongly influence a customers loyalty and spend. By using data (such as customer feedback scores, churn analysis, and revenue by touchpoint) and customer journey mapping insights, leaders can pinpoint which areas will deliver the greatest impact if improved.

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Customer Experience Maturity Model: A Framework for Improving Experiences

InMoment XI

It provides a data-driven approach to identifying areas for improvement across the customer journey. As a result, the model removes the guesswork from your customer experience strategy , replacing it with a roadmap to CX excellence. It identifies customer pain points across various touchpoints and works to improve them.

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The Power of Customer Behavior Analysis

InMoment XI

Customer behavior analysis is the process of studying and interpreting how customers interact with a business at each stage of the customer journey. This involves looking at what customers do, such as browsing, purchasing, or abandoning a page, and understanding why they make those choices.

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Cracking the Code: Turning Intent Data into Go-to-Market Success

Speaker: Steven Bryerton, SVP of Sales at ZoomInfo & Robin Izsak-Tseng, VP of Revenue Marketing at G2

With a solid data foundation and intent-driven plays, your teams can support potential buyers throughout their entire customer journey — and a better journey leads to greater sales! 📈 📆 June 27th, 2024 at 9:30 AM PDT, 12:30 PM EDT, 5:30 PM BST

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Mastering Customer Journey Mapping: Strategies for Success

InteractionMetrics

Looking back on 2024, one question stands out in the world of customer experience (CX): How do companies get to the bottom of their customers journeysand then use that knowledge to spark bottom-line success? Takeaways from the Customer Journey Mapping Roundtable Takeaway #1. Takeaway #3. Takeaway #4.

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Reduce Customer Churn to Boost Revenue and Stay Competitive

InMoment XI

Incentives like discounts and loyalty points encourage customers to stick with your brand over the long term. Improve Onboarding The onboarding process sets the tone for the customer journey with your brand. Proactive communication and problem-solving play a huge role in retaining at-risk customers. Accessed 12/09/2024.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

By attending this session, you'll learn: How to develop a common view of the customer and define the roles of engagement 🔐 How to go beyond marketing and sales alignment, and truly align across the full customer journey 🌐 What key metrics can (and should) be used to unify marketing and sales 📈 and more!

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Learning objectives: Learn how to prioritize the most impactful opportunities: Identify the most impactful opportunities using Impact Mapping and other framing techniques, shift from output orientation to outcome/impact orientation.

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Reimagining CX: How to Implement Effective AI-Driven Transformations

Speaker: Steve Pappas, Chief Strategist, Startup and Early Stage Growth Advisor, Keynote Speaker, CX Podcaster

🗓 Thursday, January 11th, 2024 at 9:30am PST, 12:30pm EST, 5:30pm GMT Don't miss this exclusive event! Register today and receive FREE GIFTS from Steve after the webinar!

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Your Expert Guide to CX Orchestration & Enhancing Customer Journeys

Speaker: Keith Kmett, Principal CX Advisor at Medallia

Join Keith Kmett, Principal CX Advisor, in this new webinar that will focus on: Understanding CX Orchestration Fundamentals: Gain a solid understanding of what CX orchestration is, its significance in the customer experience landscape, and how it plays a crucial role in shaping customer journeys.

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The State of Customer Onboarding 2024

Building lasting customer relationships has always been top-of-mind for businesses. However, in the last decade, organizations have recognized that the customer journey beyond the initial sale is as critical as the sale itself. Get your free copy today!

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

Industry expert Scott Sehlhorst will: Introduce a taxonomy for user goals with real world examples Present the Onion Diagram, a tool for contextualizing task-level goals Illustrate how customer journey maps capture activity-level and task-level goals Demonstrate the best approach to selection and prioritization of user-goals to address Highlight the (..)

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matter what’s coming next. Whether you’re refining your customer journey or exploring ways to personalize engagement, we’ll provide insights that help you create adaptable models that move as fast as the market does.