ShepHyken

JULY 21, 2024

The Ongoing Decline of Brand Loyalty, What’s Driving It and What Should Be Done About It – Interview with Simon Morris of ServiceNow by Adrian Swinscoe (CustomerThink) Today’s interview is with Simon Morris, the Area Vice President of Solution Consulting at ServiceNow. My Comment: What’s happening to customer loyalty?

Customer Service 87

Customer Service ROI Return on Investment Customer Journeys 87

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

Customer Service 71

Customer Service Loyalty Programs Contact Center Loyalty 71

ShepHyken

JUNE 30, 2024

Eliminate Inconveniences For Your Customers With These 5 Tips by Brittany Hodak (Brittany Hodak) When it comes to creating an exceptional customer experience, businesses often focus on the big gestures – impressive loyalty programs, flashy gifts, and over-the-top service at one or two big moments. membership renewal rate.

Customer Service 82

Customer Service Retail Customer Retention Loyalty 82

ShepHyken

FEBRUARY 4, 2024

In short, if you provide bad service, be prepared to lose sales/money. Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. But in 2023, these six retailers and brands set new standards of what loyalty can be.

Customer Service 65

Customer Service B2B Loyalty B2C 65

ShepHyken

FEBRUARY 25, 2024

4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024. This short article hits some of the high points of why creating obsessed customers is a good strategy.

Customer Service 65

Customer Service Average Handle Time Net Promoter Score Loyalty Programs 65

ShepHyken

APRIL 14, 2024

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. All five of this week’s articles are focused on customer loyalty.

Net Promoter Score 76

Net Promoter Score Loyalty Programs Customer Service Ecommerce 76

ShepHyken

MAY 26, 2024

Wrap it around the basics of a good customer experience and yes, you can deliver a better (or leveled up) service experience. Twenty Ways to Delight Your Customers: Transforming Satisfaction into Loyalty by Denyse Drummond-Dunn (C3Centricity) Today, most markets are saturated, and companies are fighting for the same customers.

Net Promoter Score 79

Net Promoter Score Ecommerce Customer Service B2B 79

ShepHyken

APRIL 28, 2024

My Comment: I’ve been studying how different brands are creating successful loyalty programs. While the article focuses on retail (especially e-commerce), anyone from any type of company (B2B and B2C) that has “VIP customers” will want to read this article. My Comment: Let’s move away from loyalty programs but stay with trends.

Loyalty Programs 73

Loyalty Programs Customer Service Self Service e-support 73

ShepHyken

JANUARY 1, 2024

Rethinking Customer Loyalty in the Age of the ‘Zero Consumer’ by Dennis Limmer (Forbes) The retail industry is undergoing a seismic shift due to the emergence of “zero consumers.” These shoppers, characterized by zero patience, zero boundaries, and, crucially, zero loyalty, are challenging traditional definitions of customer loyalty.

Customer Service 61

Customer Service Social Media Loyalty B2C 61

ShepHyken

MARCH 25, 2024

Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyalty programs offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. My Comment: Here is an excellent and robust article on loyalty programs.

Hotels 82

Hotels Loyalty Programs Customer Service Hospitality 82

ShepHyken

APRIL 22, 2024

4 Ways to Scale up Convenient CX for Modern Customers by NICE (NICE) The easier things are for your customers, the better they are for your organization. Meeting customer needs in the most convenient way not only drives great customer experience (CX) but also promotes long-term loyalty and business growth.

Customer Service 85

Customer Service Self Service Tips Contact Center 85

ShepHyken

JANUARY 21, 2024

My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. The subtitle of this article is the perfect summary: The integration of AI in customer service isn’t about choosing between technology and humanity.

Customer Service 63

Customer Service Self Service Trends Hotels 63

ShepHyken

OCTOBER 6, 2024

7 Ways to Boost Customers’ Emotional Connection and Loyalty with Your Brand by Annette Franz (MarTech) Loyalty. That emotional connection to a brand is extremely important to customer loyalty. It’s often been thought to be a key driver of loyalty. Brand Loyalty Is Lagging. However, it’s a good start.

Customer Service 79

Customer Service Loyalty Programs Loyalty Rewards Programs 79

ShepHyken

JANUARY 28, 2024

The findings from Drexel University determined traditional checkout (with a human cashier) drives more loyalty than self-checkout. For certain customers, self-checkout still makes sense. Service without a Smile: Bad Customer Service Examples by David Rand (The Future of Commerce) Research reveals the poor state of customer service.

Customer Service 71

Customer Service Customer Journeys Trends Study 71

ShepHyken

SEPTEMBER 15, 2024

Guide To Loyalty Programs For Small Businesses by Allen Kopelman (Forbes) Loyalty is a key driver for any enterprise that depends on repeat business. Restaurants, retail stores, salons and a wide range of businesses leverage loyalty programs to keep customers coming back and transform occasional customers into frequent shoppers.

Self Service 85

Self Service Loyalty Programs Customer Service Airlines 85

ShepHyken

MARCH 18, 2024

And beyond loyalty is a brand fan. 2024 MarTech Predictions for a Better Customer Experience by MTC News Desk (MarTech Cube) Innovation is indeed the core of achievements, and 2024 became the symbol of the leap towards the discovery route, discovering the possibilities of the future of customer experience.

Customer Service 85

Customer Service Government Employee Experience Video 85

ShepHyken

FEBRUARY 18, 2024

by Reuben Yonatan (Fast Company) Customer service (CS) and customer experience (CX) are the two faces of the same coin and go hand in hand with each other. They are often used interchangeably by businesses, but understanding the difference is crucial for businesses looking to thrive in 2024 and beyond. Shameless plug!)

Customer Service 65

Customer Service Net Promoter Score Loyalty Programs Gamification 65

ShepHyken

MARCH 4, 2024

Consumers Show Higher Brand Loyalty Than Global Average But Demand More In Return by Marigold (Adweek) Fast on the heels of its recently published global report, relationship marketing pioneer Marigold has filtered the results from that groundbreaking survey now with a dedicated focus on U.S. Overall, the report is optimistic.

Customer Service 63

Customer Service B2C B2B Travel 63

ShepHyken

AUGUST 11, 2024

Rethinking Customer Interactions to Boost Customer Experience by Harvard Business Review (Harvard Business Review) Simply put, customer experience (CX) has the power to make or break business success. Shep Hyken is a customer service/CX expert, award-winning keynote speaker, and New York Times bestselling author.

Self Service 85

Self Service Customer Service Loyalty Programs Travel 85

ShepHyken

SEPTEMBER 1, 2024

4 Trends Impacting Retail Customer Loyalty, and How to Overcome Them by Foundever (Foundever) Are your customers becoming more price-conscious and less loyal? Uncover four key trends reshaping retail customer behavior and learn strategies to keep shoppers engaged and coming back for more.

Customer Service 73

Customer Service Retail Customer Centricity Trends 73

ShepHyken

FEBRUARY 12, 2024

My Comment: This article is from Social Media Examiner, which puts on the Social Media Marketing World conference in San Diego, CA (Feb 18-20, 2024). They asked Dan Gingiss to share some of his customer experience wisdom. Both assume that their loyalty is a privilege and an earned reward, respectively.

Self Service 71

Self Service Customer Service Social Media Ecommerce 71

ShepHyken

JUNE 23, 2024

This is bad news for CX laggards, but for the companies that excel, our CX research shows that 79% of consumers will switch to a competitor that provides better service. Customer Loyalty Matters More Than Ever. Rewarding That Loyalty Is Mandatory. Rewarding That Loyalty Is Mandatory.

Customer Service 69

Customer Service Loyalty Programs Chatbots Loyalty 69

ShepHyken

JUNE 2, 2024

Here’s a group of 15 members of the Forbes Agency Council who share different ideas on how using chatbots can increase and improve customer service and experience. My Comment: This excellent article includes seven tips to create stronger customer loyalty. Connect with Shep on LinkedIn.

Customer Service 82

Customer Service Net Promoter Score Chatbots NPS 82

ShepHyken

JULY 29, 2024

My Comment: How do you get customers to say, “I’ll be back?” His three ideas that drive brand loyalty include personalization, proactive and reliable customer service, and effective resolutions for customers. According to Ben Locke, the co-founder of an agency, it’s effective communication.

Customer Service 82

Customer Service Chatbots Self Service Sports 82

ShepHyken

MAY 13, 2024

6 Must-Haves for Your Restaurant’s Loyalty Program by Cherryh Cansler (Fast Casual) Noodles and Co, Mooyah, Clutch Coffee and Hyve execs discuss why successful loyalty platforms feature 1. Heavy adoption by customer base driven by employees actively promoting 4. Ease of use. Engaging offers and new products.

Customer Service 76

Customer Service Loyalty Programs Customer Retention Metrics 76

ShepHyken

DECEMBER 3, 2023

My Comment: When our clients are interested in our customer service training for their “new” customer service/CX initiative, they are excited and ready to start. Used the right way, it may even help you create more tailored and personalized customer experiences! My Comment: I’m a big fan of loyalty programs.

Customer Service 63

Customer Service Loyalty Programs Loyalty Customer Service Training 63

ShepHyken

OCTOBER 1, 2023

How to improve Customer Loyalty and win over shoppers by Patrick Overall (The Retail Bulletin) We know it might seem a bit too early to be thinking about it, but, Black Friday, Cyber Monday, and the holiday season is just around the corner. My Comment: What I’m about to write may lead you to believe I don’t like this article.

Customer Service 69

Customer Service Contact Center Average Handle Time Customer Service Strategies 69

ShepHyken

NOVEMBER 19, 2023

And then, there are other clues, such as how many tickets or requests for service/help, how long it takes to respond to a customer, and more. This short article will get you thinking about the clues indicating your customer support and CX efforts are working. That can turn into more business – even customer loyalty.

Customer Service 63

Customer Service Chatbots Trends Customer Satisfaction 63

ShepHyken

NOVEMBER 6, 2023

How Removing the Mental Load for Customers Can Improve the Customer Service Experience by Brad Birnbaum (Fast Company) By alleviating the mental burden for your customers, you can not only enhance their satisfaction but also strengthen your brand’s reputation and customer loyalty.

Self Service 71

Self Service Customer Service Contact Center Loyalty 71

ShepHyken

JUNE 9, 2024

Each week, I read many customer service and customer experience articles from various resources. Customer Loyalty Stats in 2023: Loyal Customers Spend More! My Comment: There is a theme to this week’s Top Five articles: customer loyalty. Here are my top five picks from last week.

Customer Service 82

Customer Service Sports Travel Loyalty 82

ShepHyken

AUGUST 18, 2024

Fueling growth through moments of customer delight by Ankit Bisht and Sangeeth Ram (McKinsey & Company) Delight has the power to elevate customer experience as well as amplify loyalty and growth for businesses across sectors. Are Customer Loyalty Programs the Best Method for Retention?

Loyalty Programs 73

Loyalty Programs Customer Service Loyalty Retail 73

ShepHyken

JULY 15, 2024

My Comment: Let’s start this week’s Round-Up with a very short article (one-minute read) that includes a list of things people say that kill customer loyalty. I’ve written about these in the past, and it never hurts to remind you to avoid certain phrases that make customers say, “I’m never coming back.”

Customer Service 82

Customer Service Return on Investment Loyalty Loyalty Programs 82