The Carrot and The Stick – Recent Advertising Policy Changes by Google Are A Mixed Bag
Optimove
MAY 7, 2020
In 2017, I stood on stage at Optimove’s flagship customer event and forecasted that by 2027, all marketing would become relationship marketing. Let me start by saying that in general, both these decisions are steps forward in terms of customer privacy protection. In fact, Firefox and Safari have already done so.
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