2029, Customer Engagement and Customer Relationship Management

Announcing the CRM waves – and how to use them

Forrester's Customer Insights

AUGUST 7, 2022

The global customer relationship management market is projected to grow from $63.91 billion by 2029, at a CAGR of 12.5%. This second wave CRM is experiencing is aimed at transforming engagement and business outcomes across an enterprise, surpassing its initial remit of increasing front-office productivity.

CRM

CRM Customer Relationship Management How To Customer relationships

Poor Change Management Kills CRM Success — Here Is How To Get It Right

Forrester's Customer Insights

OCTOBER 4, 2022

billion by 2029, at a CAGR of 12.5%. Ready to give up on your CRM deployment? Before you do, you should know: CRM is a huge market. It is valued at $63.91 billion today and projected to grow to $145.79 Eighty-two percent of enterprises use CRM. Yet when I surveyed hundreds of business and IT […].

CRM

CRM Management How To Survey

Customer Experience Update

Announcing the CRM waves – and how to use them

Poor Change Management Kills CRM Success — Here Is How To Get It Right

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