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This represents great news for banks as consumers are also more willing to use apps from (and share personal data with) their financial service providers. Modern consumers are also extremely self-sufficient. So much so, that 4 out of 5 customers expect to see more self-service options from financial institutions.
According to a report by the Baymard Institute on ‘ Cart Abandonment Stats 2023 ’, it was found that the average cart abandonmentrate is 69.9%. This statistic is a reality that reflects the importance of evaluating and understanding your cart abandonmentrate in order to improve customer experience in retail.
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