Call Center Metrics: How To Track & Improve for Better Customer Service
InMoment XI
OCTOBER 31, 2024
Average Speed of Answer (ASA) This metric measures the time it takes for an agent to answer an incoming call. In the call center industry, the standard time to answer is 20 seconds or less. A lower ASA improves the contact center experience by reducing wait times. A fast response time improves customer satisfaction.
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