Stella Connect

MARCH 12, 2018

But many of them don’t have a formal call center rewards program in place. Some of them tell us, “I don’t have a budget for a rewards program” or “I’m not measuring performance systematically, so there’s no good basis for it.”. Designing a Call Center Rewards Program: 3 Questions You’ll Need to Address.

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Rewards Programs Call Center How To Contact Center 61

Stella Connect

MARCH 12, 2018

But many of them don’t have a formal call center rewards program in place. Some of them tell us, “I don’t have a budget for a rewards program” or “I’m not measuring performance systematically, so there’s no good basis for it.”. Designing a Call Center Rewards Program: 3 Questions You’ll Need to Address.

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Rewards Programs Call Center How To Contact Center 40

Currency Alliance

JUNE 16, 2020

Loyalty had evolved into a fairly segregated marketing function, but many of this years’ entries were more comprehensive, loyalty-enabled marketing programs. As more holistic marketing initiatives, loyalty mechanics were harnessed to drive and measure engagement across channels, and across many more customer touchpoints.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Currency Alliance

JUNE 11, 2019

Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Compounded in Europe by the slashing of interchange fees, banks have been left with reduced margins from which to carve out rewards value[v]. CX enhancements at scale.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

FEBRUARY 26, 2019

We believe these trends will occupy most brands’ efforts during 2019. You can see this in the Gartner CMO survey: Loyalty marketing has traditionally suffered from the difficulty in measuring ROI (especially in the short-term). Of equal importance are the resources to measure results. Data speaks louder than words.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

JUNE 19, 2019

More enlightened marketers, on the other hand, see points as a way to keep score of customer actions at many different touchpoints along complex customer journeys. Asia Miles, the loyalty program of Cathay Pacific airline group, teamed up with Accenture to do just this. This effort is a marked improvement.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Currency Alliance

OCTOBER 29, 2019

Such ‘loyalty’ programs today are actually just rewards programs: ‘you do this and I will do that.’ This is normally in the form of static rules which apply a flat 1%+/- reward across the board. 8 cents when redeemed for a hotel room or airline seat that is forecast to be vacant. The points may be worth about.8

Loyalty 40

Loyalty Loyalty Programs How To Hotels 40