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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies. Preparing for a Comprehensive Competitive Analysis Before diving in, define clear objectives for your analysis.

Analysis 260
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How to Analyze Survey Results: A Guide to Mastering Customer Feedback Analysis

Lumoa

This article offers a comprehensive guide on how to analyze survey results efficiently, covering everything from the basics to advanced techniques, and provides actionable solutions to common challenges in customer feedback analysis faced by businesses today.

Analysis 208
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CRM vs CEM: Where should you put the money?

CloudCherry

The customer plays such a crucial role that organizations rely on customer data and analysis to best understand customer behavior and what gets them all the way to the end of the sales funnel. What is CRM? Moreover, CRM as technology can help businesses engage with customers from every aspect of the customer lifecycle.

CEM 281
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CRM + CEM: The Perfect Pairing to Empower Frontline Agents and Uncover Predictive Insights

CloudCherry

Combining the data from a CRM and a CEM is a perfect pairing – like wine and cheese or peanut butter and jelly. Together, a CRM + CEM can provide a well-rounded picture of what your customers are doing, and help to predict what they do next. What is a CRM? What data will I get from integrating both my CEM and CRM?

CEM 249
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CRM + CEM: The Perfect Pairing to Empower Frontline Agents and Uncover Predictive Insights

CloudCherry

Combining the data from a CRM and a CEM is a perfect pairing – like wine and cheese or peanut butter and jelly. Together, a CRM + CEM can provide a well-rounded picture of what your customers are doing, and help to predict what they do next. What is a CRM? What data will I get from integrating both my CEM and CRM?

CEM 244
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5 New Year’s Resolutions for Exceptional CRM Marketing

Optimove

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. Generative AI is simplifying the complexity of advanced data analysis and streamlining insight discovery.

CRM 69
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Watch: CRM Hack on Gamification and a CRM Analysis on Paul Smith

Optimove

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got a new CRM hack on Gamification and a deep analysis on Paul Smith. CRM HACK: Gamification. 7 CRM COMMANDMENTS: Paul Smith.