Remove Analytics Remove Engagement Remove Events
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AI and Real-Time Tech vs. Traditional CX Surveys: Who Will Win the Upcoming Battle?

eglobalis

This article examines in detail how businesses in both B2B and B2C contexts are leveraging AI, sentiment analysis, voice-of-customer (VoC) platforms, predictive analytics, and streaming data to capture customer insights in the moment. A sudden drop in user engagement or a surge in support contacts can flag an issue immediately.

Survey 312
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Batch AND Real-time Marketing Analytics, instead of Batch OR Real-time

ECXO

Batch AND Real-time Marketing Analytics, instead of Batch OR Real-time Using technology and analytics to support marketing is not especially new. But if you want to drive behavior based on given interactions with your brand as they happen, then real-time marketing analytics is the friend you never knew you always wanted.

Analytics 374
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Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest

eglobalis

Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest Last week, we had the amazing event in Atlanta, CRM Playaz IRL 2025 , hosted by the venerable “Godfather of CRM” Paul Greenberg and Brent Leary , an incredible team working together. As I found only one since I arrived late to take it.

CRM 195
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May the Customer Experience (CX) Force be with you!

ECXO

Embrace the Force of Personalization: Data-Driven Customer Engagement The Force is a mystical energy field that connects everything in the Star Wars universe. Lesson for Companies : Use data analytics to understand your customers’ preferences, behaviors, and past interactions.

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Conversational Intelligence for Location-Based Campaigns: Use Cases and Benefits

InMoment XI

Increased Customer Engagement and Satisfaction Any opportunity to make your marketing efforts more meaningful is something worth pursuing, and CI is a powerful way to do exactly that. For example, say a community discusses an upcoming neighborhood-wide event on social media. per click is a common range).

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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Setting up automated journeys, such as welcome emails and post-purchase follow-ups, helps increase engagement and build stronger customer relationships. Create Segments and Triggers You can create customer segments based on behaviors, demographics, and other criteria, such as purchase history or engagement level.

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The Ultimate Guide to Conference and Event Surveys

GetFeedback

Whether you’re expecting 50 or 50,000, planning and executing an event takes major time and money. Companies willing to make that kind of investment expect great results, and conference/event surveys help them deliver. Over half of marketers use real-time marketing tactics to promote and gauge events. Let’s get started.