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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

Laying the Foundation for Social Media and Customer Connection Solis’s first book, Engage! established a foundational understanding of social media’s role in business. I was exploring the concept of “No Distance” in social media, and initially, it took me time to connect with Solis’s insights.

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What Is Social Media Analytics & Why Is It Important?

NetBase

Social Media Analytics is often misunderstood, because the social media itself is misunderstood! Social media isn’t about brands. But they must remember one thing: Social media may provide your brand’s first and last impression, so both need to be good ones. What Is Social Analytics?

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Quantum CX: Exploring the Fascinating Connection Between Quantum Physics and Customer Experience

ECXO

The undeniable correlation between Quantum Physics and CX Apart from the entertaining analogies I have described between quantum physics and customer experience, there is a direct connection. This is evident in the power of online reviews, social media shares, and word-of-mouth recommendations.

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How to create the next great social media campaign

BirdEye

A well-crafted social media campaign can turn your brand’s content into a powerful marketing tool. This article will show you how to create a social media campaign strategy that actually works for your business. Table of contents What is a social media campaign? How do social media campaigns work?

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10 Types of social media content to grow your business

BirdEye

Social media has completely changed the way businesses can grow. If you’re looking to improve engagement and increase your brand awareness, you’ll need to know which types of social media content appeal most to your followers. Social media content categories. Written posts 3. Video stories 5.

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Text Mining: Everything You Need to Know

InMoment XI

In today’s data-driven world, businesses generate and accumulate vast amounts of text data from various sources, including customer feedback , social media, emails, and internal documents. However, extracting meaningful insights from this unstructured data can be challenging. This is where text mining comes into play.

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The big ‘Wi-Fi’ conundrum: a way to make money or a way to give customers what they need?

ijgolding

We need W-Fi for work; at school; to order our shopping; to control our heating; to stream our entertainment – it literally is an essential part of day to day living. Essentially, Lisa helps to put in place a Social W-Fi and Analytics solution.