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Unlocking the Practical CX Power of Design Thinking for B2B Companies: A Step-by-Step Guide

eglobalis

” Using insights from financial advisors and SME owners, they developed user-friendly analytics tools to assist with budgeting and cash flow projections. B2B Example: Adobes team brainstormed ways to enhance user engagement for their Creative Cloud. The goal is to create low-fidelity prototypes quickly to gather feedback.

B2B 294
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The Power of Customer Behavior Analysis

InMoment XI

Using behavioral data, you can improve the user experience based on actual customer behavior. Open-ended questions can be used in surveys, customer interviews, and focus groups. Quantitative Data Analysis Quantitative analysis uses website and/or app analytics combined with CRM data to analyze numerical data.

Analysis 195
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The Power of CX Experimentation: Turning Insights into Actionable Success

eglobalis

Experimentation can help determine the most effective methods for gathering and utilizing feedback, such as surveys, focus groups or social media monitoring. Microsoft (USA): Microsoft experiments extensively with its enterprise software solutions. Advanced analytical skills and tools are crucial for reliable data interpretation.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

This group regularly reviews customer experience metrics and initiative outcomes, reinforcing cross-functional accountability. Dashboards showing live customer metrics, or monthly all-hands meetings that review key CX KPIs and customer comments, keep everyones attention on the end-user experience.

B2B 339
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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Hitachi (Japan) Hitachi faced requests from industrial IoT clients for better integration of their analytics tools. After evaluating the technical feasibility and broader market demand, Hitachi developed a new modular analytics platform that could be scaled across industries.

Feedback 516
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7 Ways Text Analytics Helps in Product Development

Thematic

It’s not luck—it’s text analytics. But text analytics can do this in a breeze. Powered by AI, text analytics help businesses quickly identify what customers love, what frustrates them, and what they want next. Here are seven ways text analytics helps in product development.

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Customer Experience Experimentation: Your Final Frontier

ECXO

Data-Driven Decision Making : Experiments provide valuable data on actual customer behavior, leading to more accurate and effective CX strategies. Advanced analytics tools can interpret this data, ensuring decisions are evidence-based.