eglobalis

DECEMBER 11, 2024

For example, an organization might experiment with response times on social media versus email to identify the most effective communication method. Cultural Adaptation In a global market, cultural nuances significantly impact customer experience.

Customer Journeys 358

Customer Journeys Effort Score Omni-Channel Social Media 358

InMoment XI

NOVEMBER 14, 2024

With 64% of Internet users discovering brands via social media, getting your marketing on point is essential. Tracking these conversations with a social listening tool helps improve marketing efforts. What to Look For in A Social Listening Tool? What is the current public opinion around them?

Tools 195

Tools Social Media Customer Experience Analysis 195

ECXO

NOVEMBER 19, 2024

Lesson for Companies : Use data analytics to understand your customers’ preferences, behaviors, and past interactions. Application in CX : • Customer Data Platforms (CDPs) : Use CDPs to gather and analyze customer data from various touchpoints (social media, website visits, purchase history).

Customer Experience 296

Customer Experience Social Media Customer Journeys Touchpoint 296

eglobalis

NOVEMBER 3, 2024

By fostering a culture that encourages tailored solutions for its diverse markets, Samsung aligns its CX initiatives closely with its brand’s global, cutting-edge image while allowing for localization. Samsung , for instance, exemplifies this approach through its robust investment in innovation programs.

B2B 516

B2B Culture Innovation Loyalty 516

eglobalis

JANUARY 20, 2025

You can find it here: Introduction B2B loyalty conjointly with adoption are the cornerstone of sustainable growth in an increasingly competitive global market. Customer Experience as a Loyalty Anchor Customer Experience (CX) is no longer a competitive differentiator; it is a baseline expectation in B2B markets.

B2B 423

B2B Loyalty Loyalty Programs Innovation 423

InMoment XI

FEBRUARY 6, 2024

In today’s digital landscape, the importance of social media marketing cannot be understated. Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty.

Social Media 195

Social Media Marketing Advertising Feedback 195

InMoment XI

NOVEMBER 18, 2024

Did you know that social media is the number one discovery channel for products? By identifying specific customer preferences—such as preferred products, content types, or communication channels—you can tailor marketing messages, recommendations, and services to each customer’s needs.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

Calabrio

MARCH 5, 2025

Analytics Customer Experience (CX) Analytics: A Complete Guide for 2025 Share Today, the experiences businesses offer their customers before, during, and after purchase are every bit as important as the products and services they sell. Dig into this guide on CX analytics and learn how you too can unearth game-changing CX insights.

Analytics 130

Analytics Customer Experience Contact Center Effort Score 130

InMoment XI

AUGUST 3, 2023

Mastering unstructured data analytics is going to be key for any business wanting to improve the customer experience , and succeed in today’s business environment. Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and preferences.

Analytics 366

Analytics Customer Insights Data Social Media 366

InMoment XI

OCTOBER 25, 2024

They share their thoughts on social media platforms like Facebook or Instagram or through review platforms such as Yelp and Google reviews. In a crowded market, a well-managed reputation helps differentiate your restaurant from competitors. Over 40% of diners look up a restaurant on social media before making a decision.

Feedback 195

Feedback Management Social Media ROI 195

InMoment XI

OCTOBER 29, 2024

They also require less marketing effort to keep them engaged compared to new customers. Building customer loyalty results in higher retention, increased revenue, and positive word-of-mouth, which helps you stand out in competitive markets. With the award-winning InMoment AI, you can then capture analytical insights from the feedback.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

eglobalis

JULY 31, 2024

Ahead of the Curve: MarTech-Driven Customer Experience Evolution Introduction In today’s hyper-competitive market, delivering a superior customer experience (CX) is paramount for businesses striving to differentiate themselves. This data aggregation enables businesses to deliver highly targeted and relevant marketing messages.

Customer Experience 430

Customer Experience Social Media Analytics Chatbots 430

InMoment XI

NOVEMBER 21, 2024

Importance of Customer Analytics Customer analytics provides a blueprint for delivering exceptional customer service. As a result, you can increase your market share with this customer-centric approach. Analyzing this qualitative data requires conversational analytics solutions, such as the ones offered by InMoment.

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

InMoment XI

FEBRUARY 2, 2024

Social media can play a crucial role in your organization’s ability to manage and deliver more meaningful and integrated customer experiences. Hootsuite is one of today’s most widely used social media management platforms. What is Hootsuite? What is Hootsuite?

Social Media 221

Social Media Brands Management Analytics 221

InMoment XI

NOVEMBER 22, 2024

Therefore, better customer service lets you generate valuable leads without stretching your marketing budget. InMoment offers text analytics solutions to let you capture customer intent from their feedback. This metric evaluates the effectiveness of your marketing and sales teams in converting prospects.

Tools 195

Tools Feedback Effort Score Net Promoter Score 195

Thematic

FEBRUARY 12, 2025

Is your business on social media? In this digital age, brands need more than just social listening—they need real-time insights to stay ahead of the conversation. But here’s the challenge: millions of posts, comments, and reviews flood social media daily. They need text analytics for social media.

Social Media 62

Social Media Analytics Analysis Trends 62

InMoment XI

DECEMBER 5, 2024

The online space, especially in the form of social media and review sites, amplifies public opinion. This negative sentiment can impact your market share as members flock to competitors. For example, if you want to target younger members, a good practice would be to enhance your social media presence.

Management 195

Management Social Media Financial Banking 195

Thematic

APRIL 3, 2025

By 2027, 87% of CX leaders plan to use AI-driven text analytics to power their customer interactions. Text analytics —especially when powered by AI—is changing that. The text analytics market is expected to skyrocket from around $29 billion to over $78 billion in the next few years. Let’s start.

Analytics 62

Analytics Trends Marketing Social Media 62

C3Centricity

APRIL 23, 2024

As we all know and, unfortunately, have probably also experienced, every dollar in our marketing expenditure must be justified, and we have to prove our marketing ROI or risk budget cuts! Marketing Budget Allocation Gartner’s most recent (2023) CMO Spend Survey reported that marketing budgets fell from 9.5%

ROI 296

ROI Marketing Social Media How To 296

Calabrio

MARCH 25, 2025

Customer Experience Voice of the Customer Tools: 10 of the Best VoC Software Options in 2025 Share Speak to anyone in customer experience, research, or marketing, and they’ll tell you that the old model of one-way customer communication is outdated.

Software 130

Software Customer Journeys Tools Contact Center 130

BirdEye

JANUARY 24, 2025

Today’s digital world makes social media marketing for hotels essential to their growth strategy. But it’s not just about showcasing your property; social media is now most travelers’ primary source of travel inspiration. Bottom Line Up Front Successful hotel marketing isn't just about showing up.

Social Media 52

Social Media Hotels Strategy Marketing 52

Retently

NOVEMBER 27, 2024

Analyzing Market Trends and Customer Behavior 2. Leveraging Social Media and Influencer Marketing 8. Dive deep into customer behavior and market trends to tailor strategies that resonate with your audience. Table of Contents Key Takeaways Why Ecommerce Growth Strategies Are Essential 1. trillion by 2027 ?

Ecommerce 148

Ecommerce Sales Strategy Tips 148

BirdEye

MARCH 28, 2025

In 2025, real estate social media marketing is no longer optionalit’s essential. With more potential buyers scrolling through social media platforms than ever, real estate agents and businesses must establish a strong social media presence to capture attention, build relationships, and generate leads.

Social Media 52

Social Media Marketing How To Video 52

BirdEye

NOVEMBER 18, 2024

Managing social media requires juggling content creation, scheduling, analytics, and engagement – tasks that can overwhelm even experienced marketers. AI tools for social media transform this complex process into a streamlined operation, helping you boost engagement while saving hours each week.

Social Media 59

Social Media Tools Multi-Channel Guidelines 59

InMoment XI

OCTOBER 24, 2024

They integrate with apps, websites, and social media to provide a consistent customer experience across all channels. By providing the tools necessary for effective communication, personalization, and analytics, these platforms enable businesses to build stronger relationships with their customers.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

InMoment XI

APRIL 3, 2025

For example, sentiment analysis, emotion detection, and predictive analytics allow businesses to better understand customer intent, effort, and satisfaction. Successful customer experience strategies integrate data from various business functions to create a more unified approach. Ensuring some consistency across these touchpoints is key.

Culture 195

Culture Social Media Loyalty Government 195

ECXO

AUGUST 12, 2024

Marketing technology (MarTech) is at the heart of this evolution, integrating data, automating processes, and enabling personalized, real-time customer interactions. Marketing Automation Platforms: Platforms such as Marketo and HubSpot are vital for automating marketing tasks like email campaigns, social media management, and lead nurturing.

Customer Experience 366

Customer Experience e-support Social Media B2B 366

BirdEye

DECEMBER 28, 2024

Social media management has become increasingly challenging with evolving algorithms, shifting audience behavior, and ever-changing best practices. However, these challenges only compound for enterprises looking to expand their digital footprint across social media platforms. Lets explore these benefits in detail.

Social Media 52

Social Media Software Management Multi-Channel 52

InMoment XI

DECEMBER 10, 2024

Losing customers never feels good, especially in a hyper-competitive market. As a result, youll succeed in retaining and acquiring customers to increase your market share. A churn prediction tool like InMoment simplifies this process by leveraging analytics to highlight these at-risk profiles and segments.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

eglobalis

JUNE 27, 2024

Data analytics is critical for processing vast amounts of information to uncover patterns and actionable insights. Organizations such as Google, Netflix, and Spotify excel in leveraging data analytics to enhance user experiences and personalize offerings. Training programs and employee enablement strategies are crucial.

Strategy 455

Strategy Customer Experience Net Promoter Score Customer Centricity 455

Thematic

FEBRUARY 12, 2025

Have you ever launched a marketing campaign only to feel like it’s not hitting the mark with your audience? Did you know that social media is the #1 product discovery channel , with 33% of consumers finding new products through platforms like Instagram and TikTok in the past three months? Want to know how it works?

Analytics 62

Analytics Marketing Social Media Net Promoter Score 62

InMoment XI

DECEMBER 18, 2024

It ingests feedback from email, social media, and chat and integrates it with customer relationship management (CRM) data. Key features to look for include: Text and Speech Analytics Understanding customer sentiment is essential, but doing so manually is time-consuming.

Contact Center 195

Contact Center Customer Satisfaction ROI Virtual Agent 195

InMoment XI

FEBRUARY 3, 2025

Location-based marketing is one use case thats gaining a significant amount of traction. More and more businesses are seeing the value in leveraging conversational intelligence in their location-based marketing, helping them better target those marketing efforts through greater understanding of customer sentiment.

Social Media 195

Social Media Call Center Multi-Channel Advertising 195

Lumoa

DECEMBER 15, 2022

Companies are finding that innovative technologies can make collecting voice of customer analytics more effortless than ever—and these technologies have opened up exciting new possibilities for improving customer experiences. In this article, we’ll go over what Voice of Customer data analytics is and the different types.

Voice of Customer 221

Voice of Customer Analytics Social Media How To 221

InMoment XI

JULY 1, 2024

Organizations should take a closer look at predictive analytics to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. What is Predictive Analytics? Why is Predictive Analytics Important?

Analytics 195

Analytics Data Effort Score Social Media 195

ECXO

OCTOBER 23, 2024

In the current extremely competitive (and sometimes even aggressive) market landscape, in which the power of the purchasing decision is in the hands of the customers and that quality and agility have become a given, organizations strive to provide exceptional customer experiences. Customer Service + AI = Customer Success 3.0

Customer Success 207

Customer Success Customer Service Chatbots Banking 207

Thematic

MARCH 20, 2025

It’s not luck—it’s text analytics. Every day, customers leave a trail of feedback in online reviews, social media posts, and surveys. But text analytics can do this in a breeze. Here are seven ways text analytics helps in product development. So let’s break it down.

Analytics 62

Analytics Social Media Banking Analysis 62