Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis
ECXO
JULY 10, 2024
A comprehensive approach that integrates multiple feedback sources, including Voice of the Customer (VOC) metrics, data analytics, and AI, is essential for a complete understanding. Companies like Rakuten and L’Oréal leverage AI-driven analytics to monitor sentiment across digital platforms, enabling proactive responses.
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