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“The Survey Shows” Doesn’t Mean The Survey Knows

Storyminers

Apparel retailers who want to make a statement by differentiating their brands and connecting with their customers must go beyond table stakes (see the list below) and find ways to personalize their service experiences. The kind of stories that introduce your future customers to your stores and your brand.

Survey 180
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Why a startup mentality may not help big brands

Alida

Large brands are increasingly turning to smaller ones for inspiration. These brands are hoping that by learning and adopting a startup mentality, they can fend off disruption and continue to lead their industry. In many ways, copying or even acquiring smaller players makes sense for larger brands. Thinking small to get bigger.

Brands 138
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18 Live Chat Best Practices to Help You Deliver Superior Customer Service

Comm100

Read more: The Top Customer Service Expectations that Brands aren’t Meeting. Try these tips to create a more human connection over live chat: 10. Make a connection. It is important to have an online live chat presence that reflects the identity of your brand. Personalize chat. Be positive.

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Columbia Sportswear Takes Customer Service to the Cloud

NICE inContact

From its humble beginnings as a hat business founded by German nationals who fled Europe in 1938, to a global corporation with five brands, Columbia Sportswear is made up of real people who are passionate about the outdoors. inContact’s Agent Interface automatically provides all the information they need to be the voice of any brand.”.

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Tailor Customer Experience for a Better Fit – Learn from TechStyle and Forrester

NICE inContact

TechStyle is global retailer consisting of a collection of apparel brands with over 4.5 Some of the research has led me to believe that there is a strong connection between a smooth contact center operation and meeting or exceeding customer expectations.

Apparel 150
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Why a CX Mission Matters — And How to Create One

Experience Investigators by 360Connext

How Do Great Brands Deliver a Consistent Customer Experience? Some brands deliver consistently delightful experiences for customers like magic. Other brands seem to base the experience on which employee answers the call. How can some brands get it so right, so consistently? What’s our Brand Promise?

How To 214
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Connect to customers using a direct marketing strategy

BirdEye

A recent study from McKinsey & Company found that 71% of shoppers expect personalized communication from brands. To take advantage of direct marketing, you could create an email campaign geared toward people who have purchased running shoes or apparel at your store in the past. Table of contents What is direct marketing?