GetFeedback

FEBRUARY 29, 2020

If you want to make a real impact on customer loyalty, it starts with measuring Customer Effort Score (CES). Let’s talk about how to do just that.

Effort Score 221

Effort Score Loyalty Measurement Customers 221

ECXO

MARCH 6, 2025

It is a comprehensive effort that goes beyond isolated fixes, requiring alignment of leadership, strategy, culture, technology, and processes around the goal of delighting the customer. Without this high-level oversight, CX efforts can stall or get deprioritized amid competing initiatives and people resistance for change.

B2B 339

B2B Customer Journeys How To Effort Score 339

eglobalis

AUGUST 19, 2024

While the Net Promoter Score (NPS) has long been heralded as the go-to metric for gauging customer loyalty, sentiment, and ”satisfaction”, it’s clear that NPS alone isn’t sufficient—a topic we’ve explored before. This focus on scores can distort priorities and behaviors within an organization.

NPS 434

NPS Net Promoter Score Effort Score Metrics 434

GetFeedback

MAY 9, 2019

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. This article is inspired by our own frustrations with getting to know the CX space. In fact, you’ll find many articles dance around this question. Heck, we’re still learning. 73% of U.S.

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

eglobalis

SEPTEMBER 5, 2024

Combining these perspectives offers a holistic view that drives growth, reduces churn, and fosters deeper customer loyalty. This article explores how integrating CS and CX metrics can transform customer strategies, boost adoption, and lead to measurable, data-driven business success.

Metrics 419

Metrics Customer Success Customer Experience Effort Score 419

InMoment XI

OCTOBER 31, 2024

You’ll also unlock valuable customer experience analytics resources, articles, and other tools to help you quickly elevate your CX program and grow your business. Agent Effort Score (AES) AES is a unique metric that provides insight into agent performance from their perspective.

Call Center 195

Call Center Metrics Self Service Effort Score 195

eglobalis

JULY 2, 2024

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn. No number, or responses provides any diagnostics on its own.

NPS 450

NPS Feedback Net Promoter Score B2C 450

InMoment XI

DECEMBER 10, 2024

The key is to build trust and loyalty through positive experiences that convert potential losses into growth opportunities. It improves your brand image : Happy customers are more likely to recommend your business, helping support brand reputation management efforts. What Is Customer Churn?

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

Lumoa

NOVEMBER 8, 2018

According to The State of the Customer Experience survey that we did earlier in 2018, all companies track customer experience using one or several of the 6 world-wide recognised KPIs: Net Promoter Score (NPS), Customer Satisfaction (CSAT), Churn rate, Retention rate, Customer Lifetime Value (CLV) or Customer Effort Score (CES).

Metrics 405

Metrics Net Promoter Score Customer Experience Effort Score 405

ECXO

OCTOBER 14, 2024

Companies that prioritize customer satisfaction tend to enjoy higher loyalty rates, better brand reputation, and, ultimately, more robust bottom lines. Empowerment and Recognition: Our employees feel empowered and encouraged to go above and beyond in serving customers, and their efforts are recognized and rewarded.

Customer Centricity 156

Customer Centricity Customer Journeys Effort Score Touchpoint 156

Lumoa

FEBRUARY 9, 2023

If you want to know, how B2C CX is different from B2B CX, check: this insightful article, written by Lynn Hunsaker “ The big difference between B2B customer experience and B2C ” in MarketingMag Brand Experience Brand experience is how you design, see and want your customer experience to be.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

Retently

JANUARY 13, 2025

The secret to effortless customer experiences lies in understanding one simple truth: effort matters. Thats where Customer Effort Score (CES) steps in to save the day. CES helps you understand if youre delivering on that promise of ease, which directly impacts loyalty and long-term growth. Low scores?

Measurement 116

Measurement Tools Effort Score Multi-Channel 116

eglobalis

JUNE 27, 2024

Companies like Zendesk, Freshdesk, and ServiceNow use these tools to monitor customer sentiment and resolve problems quickly, thereby improving satisfaction and loyalty. Goals might include improving customer satisfaction scores, reducing churn rates, or increasing customer lifetime value.

Strategy 450

Strategy Customer Experience Net Promoter Score Customer Centricity 450

GetFeedback

JUNE 9, 2019

Customer Effort Score (CES) approaches the customer service experience from a unique angle, and it's proven to predict customer loyalty.

Effort Score 150

Effort Score Loyalty Customers Customer Service 150

InMoment XI

AUGUST 17, 2023

Take NPS from a Score to a Strategic Advantage In today’s fiercely competitive business environment, customer satisfaction is paramount to success. By using the Net Promoter Score system as your compass, you can gain a better understanding of what drives customer loyalty and satisfaction.

Net Promoter Score 370

Net Promoter Score Self Service Effort Score NPS 370

InMoment XI

NOVEMBER 19, 2024

While AI systems can help crunch numbers, they can also hurt financial services reputation management efforts. While generative AI can help draft news stories and articles, it should combine human editing and verification to ensure accuracy. Despite her vast experience, the librarian couldn’t locate a single article.

Contact Center 195

Contact Center Healthcare Training Financial 195

ECXO

JULY 29, 2024

Companies like Help Scout, Zoho Desk, and HappyFox use these tools to monitor customer sentiment and resolve problems quickly, thereby improving satisfaction and loyalty. Goals might include improving customer satisfaction scores, reducing churn rates, or increasing customer lifetime value.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

ECXO

AUGUST 19, 2024

This article delves into the transformative power of CX experimentation and how it can propel your business to new heights. Continual refinement ensures that customer needs are met more efficiently, leading to increased loyalty and satisfaction. Clear objectives guide the experimentation process and ensure focus on desired outcomes.

Customer Journeys 369

Customer Journeys Customer Experience Net Promoter Score Effort Score 369

ECXO

JULY 10, 2024

Redefining Customer Feedback: Embracing Comprehensive Metrics for Accurate Sentiment Analysis Introduction The Net Promoter Score (NPS) has long been a widely used metric for assessing customer loyalty, satisfaction, and the potential for customer churn as a relationship and transactional metric.

Metrics 374

Metrics Analysis Feedback NPS 374

Calabrio

MARCH 25, 2025

Workforce Management How to Measure, Evaluate, and Improve Call Center Agent Performance Share In today’s competitive business landscape, call center agents serve as the critical frontline, directly shaping customer perceptions and driving brand loyalty. Why it matters: Reflects reduced (or increased) customer effort.

Call Center 130

Call Center Measurement Self Service How To 130

BlueOcean

FEBRUARY 11, 2020

With that mission in mind, we’re sharing five of the best articles we’ve discovered recently that are on the top of our minds. This Forrester article goes deep into the details of exactly how to tie customer experience to hard dollars. The Impact of Customer Effort on Customer Experience. What does effort look like?

Customer Experience 177

Customer Experience Net Promoter Score Self Service Effort Score 177

ShepHyken

JANUARY 26, 2025

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. The title sums up the gist of the article. This article takes a deeper dive into the reasons a CXO is essential to any organization.

Net Promoter Score 66

Net Promoter Score Loyalty Programs Customer Service Effort Score 66

Hello Customer

JANUARY 6, 2022

The customer effort score (CES) is a key metric that shows companies how simple or difficult it is for customers to do business with them. It measures how much effort a customer has to put in to use a product or service, acquire information about its usage, or address a problem. Wondering how you can do that? CES: what is it?

Effort Score 98

Effort Score Net Promoter Score Touchpoint Metrics 98

InMoment XI

NOVEMBER 13, 2024

Churn prediction helps you tailor your marketing efforts to re-engage customers at risk of leaving. Look at variables like purchase recency, CSAT (customer satisfaction score), and interaction frequency. High-value customers might benefit from loyalty rewards or exclusive access to new features.

Customer Retention 195

Customer Retention How To Analysis ROI 195

eglobalis

SEPTEMBER 16, 2024

In this article, I explore the often-overlooked elements of strategy development to avoid simply repeating common discussions on this topic. This article delves into how to define and execute a B2B CX strategy, offering practical insights on how to implement it at both local and global levels.

B2B 372

B2B Strategy Customer Experience Customer Journeys 372

Help Scout

AUGUST 22, 2023

Use Customer Effort Score to see where you’re making things difficult for customers and learn how to improve your customer’s experience. Read the full article

Effort Score 85

Effort Score Loyalty How To Customers 85

ShepHyken

MAY 31, 2021

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. 5 Ways to Drive Brand Loyalty and Customer Lifetime Value by Ian Simons. (Ad These are what I refer to as customer loyalty killers.

Customer Service 135

Customer Service Effort Score e-support Chatbots 135

eglobalis

OCTOBER 1, 2024

This article explores ten actionable steps to break down silos and transform your organization into a well-integrated, synchronized entity. Regular cross-functional meetings help synchronize efforts, ensuring that no team operates in a vacuum and that all departments are working towards the same unified objectives. The result?

Customer Journeys 440

Customer Journeys Culture Leadership Effort Score 440

Experience Investigators by 360Connext

FEBRUARY 18, 2025

Memorable, meaningful customer experiences turn typical transactions into impactful moments that build customer loyalty and help you continually innovate and reach more people effectively. Find where specific efforts around the customer experience will have the greatest impact for your organization.

Customer Experience 143

Customer Experience How To Self Service Effort Score 143

Experience Investigators by 360Connext

FEBRUARY 6, 2024

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. 3 Metrics CX Teams Use to Measure Customer Feedback There are a lot of customer experience metrics teams can track, but we see three most commonly used: Net promoter score (NPS), customer satisfaction score (CSAT), and customer effort score (CES).

Metrics 270

Metrics Effort Score Net Promoter Score Data 270

Kayako

JULY 22, 2022

Positive interactions over time build trust, reinforce customer loyalty, and help increase customer retention. 70% of consumers want to know what brands are doing to help social and environmental issues, and 46% factor in the brand’s social responsibility efforts during purchase decisions. Net Promoter Score (NPS).

Net Promoter Score 280

Net Promoter Score Measurement Effort Score NPS 280

Experience Investigators by 360Connext

JANUARY 7, 2025

An intentional, proactive customer experience (CX) has unmatched power for attracting new customers and earning their lifelong loyalty. And once you have their attention, every step in their journey can deepen their loyalty or cause them to look elsewhere. But this is easy to say and harder to do.

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

InMoment XI

JANUARY 9, 2024

For good reason: delivering great customer experience (CX) leads to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers. Great customer experiences foster loyalty. Managing the B2B customer experience is a key growth strategy for organizations across a wide variety of industries.

B2B 413

B2B Self Service Customer Experience Customer Journeys 413

Kayako

FEBRUARY 14, 2017

Loyalty takes time. It takes energy, effort, and a willingness to understand. Fortune magazine published an article titled Why Startups Fail, citing post-mortems done on 101 startups. The second question gives space for people to share how they really feel: What’s the primary reason for your score? But here’s the secret.

NPS 151

NPS Feedback Loyalty Net Promoter Score 151

ShepHyken

SEPTEMBER 6, 2021

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. My Comment: This excellent Wall Street Journal article starts with a story about a company doing something special to “delight” their customers.

Customer Service 27

Customer Service Effort Score Net Promoter Score Contact Center 27

Experience Investigators by 360Connext

FEBRUARY 1, 2022

It most likely isn’t designed to build trust and loyalty throughout their journey. Related: [Article] Customer Experience Management Defined: How is it Different From CX? Better yet, ask your CEO to help lead communication around customer experience efforts in regular ways. Article] Want Greater CX Success?

Customer Experience 376

Customer Experience Net Promoter Score Customer Experience Management Feedback 376

InMoment XI

OCTOBER 25, 2024

To assess the current state of your restaurant’s reputation, get your personalized reputation score today! The score is calculated based on customer reviews, response rate, response time, and more. It boosts customer trust and loyalty. It allows you to see your overall brand health and current reputation standing.

Feedback 195

Feedback Management Social Media ROI 195