InMoment XI

DECEMBER 10, 2024

Whether you are curious about other programs/ROIs, want to gain a better understanding of options in the market, or are insight-obsessed like us, you can gain unlimited access to all of our valuable calculators by simply entering your email. Invest in Customer Loyalty Strong customer loyalty is key to reducing churn.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

Lumoa

FEBRUARY 9, 2023

If you want to know, how B2C CX is different from B2B CX, check: this insightful article, written by Lynn Hunsaker “ The big difference between B2B customer experience and B2C ” in MarketingMag Brand Experience Brand experience is how you design, see and want your customer experience to be.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

Lumoa

FEBRUARY 2, 2023

In This Article: What is Customer Experience and Why Is it Important? There are now multiple touchpoints for your customers–websites, apps, and newsletters in addition to your physical space (and they may never even set foot in your store!). It takes into account all touchpoints during the purchasing process.

Retail 221

Retail Net Promoter Score Strategy Customer Experience 221

Retently

NOVEMBER 27, 2024

In this article, we’ll walk you through the most effective, data-driven ecommerce growth strategies that are helping brands of all sizes crush their goals. Focus on building long-term relationships through customer loyalty programs, social media engagement, and influencer collaborations to keep customers coming back.

Ecommerce 148

Ecommerce Sales Strategy Tips 148

ShepHyken

AUGUST 11, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. The experience a company provides is often as important as its products or services when it comes to customer satisfaction and loyalty.

Self Service 85

Self Service Customer Service Loyalty Programs Travel 85

CSM Magazine

MARCH 14, 2025

As consumer habits shift and expectations grow, brands face increasing pressure to create loyalty programs that feel personal, relevant, and rewarding. Here, we will explore the latest strategies shaping loyalty programs in 2025 and what they mean for your brand. This affects everyone.

Loyalty 52

Loyalty Trends Strategy Loyalty Programs 52

ShepHyken

APRIL 14, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. My Comment: This week’s TOP FIVE roundup has a theme: Customer Loyalty. All five of this week’s articles are focused on customer loyalty.

Net Promoter Score 76

Net Promoter Score Loyalty Programs Customer Service Ecommerce 76

ShepHyken

JUNE 21, 2021

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. The Wise Marketer) Too many reward programs solely focus on the points, rather than on the rewards their points or miles make possible.

Rewards Programs 85

Rewards Programs Customer Service Loyalty Programs Loyalty 85

CSM Magazine

JULY 13, 2022

Each one is a chance for you to nurture their interactions towards a sale, referred to as customer touchpoints. Optimizing your customer touchpoints can lead to stronger brand loyalty, more revenue, and improved sales. A customer touchpoint is any interaction a customer has with a business, from first learnings to repeat sales.

Touchpoint 69

Touchpoint Customer Journeys Self Service Chatbots 69

Retently

OCTOBER 1, 2018

CFN Insight – A customer journey mapping tool that makes it easy to improve the customer experience, identify touchpoints, and assign the right key decision makers to act on said customer journey touchpoints. Also, it helps you improve all touchpoints. What are Customer Journey Touch Points?

Customer Journeys 91

Customer Journeys Touchpoint CEM Social Media 91

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. Let me re-emphasize: relationships are built by people and through positive experiences across all touchpoints.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Ecommerce 52

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Now that we are all set with the most popular customer surveys, let’s dive into the specific touchpoints to consider.

Ecommerce 109

Ecommerce Survey Retail NPS 109

ShepHyken

MAY 28, 2018

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. In this article, he shares a Ritz-Carlton story, which as usual, is a model for how to deliver a memorable experience that gets talked about.

Customer Service 78

Customer Service Loyalty Programs Social Media Loyalty 78

ShepHyken

JUNE 30, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. In this short article, she covers five ways companies inconvenience their customers and what to do about it. I love that!)

Customer Service 82

Customer Service Retail Customer Retention Loyalty 82

InMoment XI

OCTOBER 4, 2024

From visiting your Instagram page to buying your product, each touchpoint along a customer’s journey contributes to their feelings about your brand and what it offers. You’ll also unlock valuable customer experience analytics resources, articles, and other tools to help you quickly elevate your CX program and grow your business.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

ShepHyken

JANUARY 7, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. The first trend that caught my eye had to do with paid loyalty programs. Here are my top five picks from last week. I agree with the title.

Customer Service 71

Customer Service Loyalty Programs Contact Center Financial 71

ShepHyken

DECEMBER 26, 2022

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. I can’t think of a better way to start this week’s roundup than with this article that compiled five “Hallmark” type holiday stories.

Loyalty Programs 66

Loyalty Programs Customer Service Self Service Retail 66

ShepHyken

OCTOBER 10, 2022

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. That said, this article has some great takeaways, especially if you want to be a customer-centric organization. The less good news? by Andrew Reid.

Customer Service 13

Customer Service Customer Centricity Loyalty Programs Loyalty 13

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. Many brands could actually earn greater loyalty by issuing a partner brand’s loyalty currency – or, simply allowing customers to ‘burn’ (i.e.,

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

CSM Magazine

FEBRUARY 6, 2025

These subtle touchpoints foster brand affinity and make customers more likely to stay loyal to your company. Deepens Relationships Offering personalized items as rewardswhether after a purchase, during events, or even as part of a loyalty program creates a memorable moment for customers.

Loyalty 52

Loyalty Loyalty Programs Social Media Brands 52

ShepHyken

MAY 8, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. This article shares some ideas on what companies do to ensure a better experience and save/repair damaged relationships.

Customer Service 13

Customer Service Loyalty Programs Loyalty Tips 13

ShepHyken

FEBRUARY 18, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. This article starts with a definition that I can live with but is not quite how I would define it. Here are my top five picks from last week.

Customer Service 65

Customer Service Net Promoter Score Loyalty Programs Gamification 65

ShepHyken

JANUARY 2, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. Customer Loyalty Is Your Holy Grail for Success. Entrepreneur) Customer loyalty is an essential source of revenue for any business.

Customer Service 66

Customer Service Loyalty Programs e-support Loyalty 66

Comm100

FEBRUARY 10, 2022

So, if you’re eager to unlock the secrets of personalizing customer service , this article will help you strategize your own personalization framework and deliver memorable customer experiences. An average buyer has access to multiple brand touchpoints in their journey—social media, email, live chat. Create self-service portals.

Self Service 130

Self Service Customer Service Strategy How To 130

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

Lumoa

NOVEMBER 21, 2023

In this article, we will go over how AI has transformed customer feedback analysis in detail while throwing some light on the trends, challenges, and the future. It helps Starbucks to personalize their communications, marketing, loyalty programs, and even keep a tab of in-store inventory. And this was just one example.

Analysis 195

Analysis Feedback Social Media Chatbots 195

Lumoa

JUNE 26, 2023

This article tells you all about omnichannel marketing, its benefits, and the top ways to boost your customer experience. In This Article: What is omnichannel marketing customer experience? Building an omnichannel experience helps you access customer data from all your touchpoints.

Omni-Channel 195

Omni-Channel Customer Experience Net Promoter Score Effort Score 195

ShepHyken

SEPTEMBER 17, 2021

This week we feature an article by Jeff Pedowitz, ForbesBooks author of F The Funnel: A New Way To Engage Customers & Grow Revenue, and President and CEO of The Pedowitz Group. He offers five tips for brands to enhance the customer experience and in the process build brand loyalty. Great customer experience leads to brand loyalty.

Tips 112

Tips Customer Experience Loyalty Loyalty Programs 112

BirdEye

MARCH 10, 2022

In such an environment, the businesses that win are those who deliver superior customer experiences from the very first touchpoint. Customer experience is the sum of all the experiences that your customer has across every touchpoint. Why customer experience is key for loyalty programs. What is customer experience?

Customer Experience 98

Customer Experience Loyalty Programs Touchpoint Net Promoter Score 98

NobelBiz

OCTOBER 24, 2023

. – Christian Montes, Executive Vice President of Client Operations @NobelBiz Key Components of a Customer Experience Map: Touchpoints These touchpoints are the various points of interaction between the customer and the brand. Loyalty program enrollment for customer retention. Chat support for real-time assistance.

Customer Journeys 104

Customer Journeys Customer Experience Contact Center Touchpoint 104

Oracle

FEBRUARY 14, 2020

Loyalty, or more aptly referred to as love for the purposes of this article, is a byproduct of exceptional consumer experiences. Yet, earning loyalty – love – is particularly challenging for brands in the face of increased competition and consumer apathy. Tip #2: Create frictionless shopping experiences.

Loyalty 79

Loyalty Brands Customer Journeys Loyalty Programs 79

CSM Magazine

OCTOBER 21, 2024

Offering loyalty programs, discounts, or personalized thank-you notes can go a long way in making your customers feel valued. Recognizing and rewarding your customers’ loyalty will not only improve their experience but also encourage repeat business.

Tips 52

Tips Customer Experience Social Media Customer Centricity 52

DCX

DECEMBER 1, 2024

Pick one area—like email, loyalty programs, or chatbot interactions—and find a way to make it more personal and unexpected. Download the Free Guide Listen, Don’t Copy In this article, Helge Tenno calls out a big problem: too many businesses keep doing the same things, chasing trends instead of standing out.

Fashion 52

Fashion Culture Trends Connections 52

Lumoa

JANUARY 19, 2023

In This Article: Preliminary Steps 1. Different types of customers will interact with your brand in various ways, they might go back and forth between different touchpoints , and that’s why mapping can be quite the challenge. What are the key touchpoints for different personas? Identify the Company’s Goals 2.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

CX University

NOVEMBER 21, 2020

Across this wide array of customer touchpoints, customers perceive a brand holistically and not the individual business units that make up the organisation. On the back end of these loyalty programs, organisations have access to customer information that they harvest to deliver targeted products and services to a tailored audience.

Net Promoter Score 98

Net Promoter Score Brands Effort Score Loyalty Programs 98

Customer Guru

MAY 8, 2018

Pawar is a Business Practice leader with over 23 years of industry experience of working with various Fortune 500 customers in their Customer Experience, Digital Marketing, CRM, Loyalty Programs, Business Intelligence and Analytics transformation engagements. We would be more than happy to help.

Culture 71

Culture Loyalty Programs Airlines Customer Centricity 71

ShepHyken

AUGUST 28, 2020

This week we feature an article by Mathew Cooper, a Content Marketing Head at POS Plaza. So, by offering a contactless payment method, especially during this pandemic, retailers demonstrate that they value customer safety and convenience, which will increase customers’ loyalty towards their brand. Better Marketing Opportunities.

Retail 94

Retail Customer Experience Technology Consumers 94