ShepHyken

JANUARY 7, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. The first trend that caught my eye had to do with paid loyalty programs. Here are my top five picks from last week. I agree with the title.

Customer Service 71

Customer Service Loyalty Programs Contact Center Loyalty 71

CSM Magazine

JULY 13, 2022

Each one is a chance for you to nurture their interactions towards a sale, referred to as customer touchpoints. Optimizing your customer touchpoints can lead to stronger brand loyalty, more revenue, and improved sales. A customer touchpoint is any interaction a customer has with a business, from first learnings to repeat sales.

Touchpoint 69

Touchpoint Customer Journeys Self Service Chatbots 69

ShepHyken

FEBRUARY 18, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. This article starts with a definition that I can live with but is not quite how I would define it. Here are my top five picks from last week.

Customer Service 65

Customer Service Net Promoter Score Loyalty Programs Gamification 65

InMoment XI

OCTOBER 29, 2024

Whether you are curious about other programs/ROIs, want to gain a better understanding of options in the market, or are insight-obsessed like us, you can gain unlimited access to all of our valuable calculators by simply entering your email. What Are the Different Types of Customer Loyalty? Invest in loyalty programs.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

ShepHyken

DECEMBER 26, 2022

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. I can’t think of a better way to start this week’s roundup than with this article that compiled five “Hallmark” type holiday stories.

Loyalty Programs 66

Loyalty Programs Customer Service Self Service Retail 66

ShepHyken

JUNE 21, 2021

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. The Wise Marketer) Too many reward programs solely focus on the points, rather than on the rewards their points or miles make possible.

Rewards Programs 85

Rewards Programs Customer Service Loyalty Programs Loyalty 85

Lumoa

FEBRUARY 2, 2023

In This Article: What is Customer Experience and Why Is it Important? There are now multiple touchpoints for your customers–websites, apps, and newsletters in addition to your physical space (and they may never even set foot in your store!). It takes into account all touchpoints during the purchasing process.

Retail 221

Retail Net Promoter Score Strategy Customer Experience 221

ShepHyken

JANUARY 2, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. Customer Loyalty Is Your Holy Grail for Success. Entrepreneur) Customer loyalty is an essential source of revenue for any business.

Customer Service 66

Customer Service Loyalty Programs e-support Loyalty 66

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

InMoment XI

OCTOBER 4, 2024

From visiting your Instagram page to buying your product, each touchpoint along a customer’s journey contributes to their feelings about your brand and what it offers. You’ll also unlock valuable customer experience analytics resources, articles, and other tools to help you quickly elevate your CX program and grow your business.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

Retently

OCTOBER 1, 2018

CFN Insight – A customer journey mapping tool that makes it easy to improve the customer experience, identify touchpoints, and assign the right key decision makers to act on said customer journey touchpoints. Also, it helps you improve all touchpoints. What are Customer Journey Touch Points?

Customer Journeys 107

Customer Journeys Touchpoint CEM Social Media 107

Lumoa

FEBRUARY 9, 2023

If you want to know, how B2C CX is different from B2B CX, check: this insightful article, written by Lynn Hunsaker “ The big difference between B2B customer experience and B2C ” in MarketingMag Brand Experience Brand experience is how you design, see and want your customer experience to be.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

ShepHyken

MAY 28, 2018

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. In this article, he shares a Ritz-Carlton story, which as usual, is a model for how to deliver a memorable experience that gets talked about.

Customer Service 78

Customer Service Loyalty Programs Social Media Loyalty 78

NobelBiz

OCTOBER 24, 2023

. – Christian Montes, Executive Vice President of Client Operations @NobelBiz Key Components of a Customer Experience Map: Touchpoints These touchpoints are the various points of interaction between the customer and the brand. Loyalty program enrollment for customer retention. Chat support for real-time assistance.

Customer Journeys 104

Customer Journeys Customer Experience Contact Center Touchpoint 104

Comm100

FEBRUARY 10, 2022

So, if you’re eager to unlock the secrets of personalizing customer service , this article will help you strategize your own personalization framework and deliver memorable customer experiences. An average buyer has access to multiple brand touchpoints in their journey—social media, email, live chat. Create self-service portals.

Self Service 130

Self Service Customer Service Strategy Chatbots 130

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

Lumoa

NOVEMBER 21, 2023

In this article, we will go over how AI has transformed customer feedback analysis in detail while throwing some light on the trends, challenges, and the future. It helps Starbucks to personalize their communications, marketing, loyalty programs, and even keep a tab of in-store inventory. And this was just one example.

Analysis 195

Analysis Feedback Social Media Chatbots 195

BirdEye

MARCH 10, 2022

In such an environment, the businesses that win are those who deliver superior customer experiences from the very first touchpoint. Customer experience is the sum of all the experiences that your customer has across every touchpoint. Why customer experience is key for loyalty programs. What is customer experience?

Customer Experience 98

Customer Experience Loyalty Programs Touchpoint Net Promoter Score 98

ShepHyken

OCTOBER 6, 2023

This week, we feature an article by Claron Kinny, Content Specialist at Beaconstac , the one-stop solution for all things QR. He writes about the strategies and tools to build customer loyalty. Building and maintaining customer loyalty is more critical than ever in today’s highly competitive business landscape.

Loyalty 65

Loyalty Tools Social Media Loyalty Programs 65

Lumoa

JUNE 26, 2023

This article tells you all about omnichannel marketing, its benefits, and the top ways to boost your customer experience. In This Article: What is omnichannel marketing customer experience? Building an omnichannel experience helps you access customer data from all your touchpoints.

Omni-Channel 195

Omni-Channel Customer Experience Net Promoter Score Effort Score 195

ShepHyken

SEPTEMBER 17, 2021

This week we feature an article by Jeff Pedowitz, ForbesBooks author of F The Funnel: A New Way To Engage Customers & Grow Revenue, and President and CEO of The Pedowitz Group. He offers five tips for brands to enhance the customer experience and in the process build brand loyalty. Great customer experience leads to brand loyalty.

Tips 112

Tips Customer Experience Loyalty Loyalty Programs 112

Currency Alliance

FEBRUARY 20, 2023

This article on the loyalty rules engine is probably the second-most important article I will ever write on loyalty marketing*. It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. Nearly every month, it is the most-read article in our blog.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Oracle

FEBRUARY 14, 2020

Loyalty, or more aptly referred to as love for the purposes of this article, is a byproduct of exceptional consumer experiences. Yet, earning loyalty – love – is particularly challenging for brands in the face of increased competition and consumer apathy. Tip #2: Create frictionless shopping experiences.

Loyalty 79

Loyalty Brands Customer Journeys Loyalty Programs 79

CSM Magazine

FEBRUARY 29, 2024

This will enable you to provide a seamless experience across all touchpoints. Implement loyalty programs: Use loyalty programs to gather more data on customer preferences and to reward customers for their repeat business. Personalize these programs based on customer behavior and preferences.

Omni-Channel 52

Omni-Channel Connections Loyalty Programs Chatbots 52

CSM Magazine

APRIL 30, 2024

They consolidate data from various touchpoints to provide a single view of each customer. Loyalty Program Management Information from loyalty programs can provide data on customer preferences, purchase history, and engagement, contributing to the overall customer profile.

Technology 52

Technology e-support Loyalty Programs Social Media 52

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Now that we are all set with the most popular customer surveys, let’s dive into the specific touchpoints to consider.

Ecommerce 139

Ecommerce Survey Retail NPS 139

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. Most loyalty programs report how many members they have.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

CSM Magazine

AUGUST 21, 2023

This article will provide you with ten effective ways to improve your retail customer engagement efforts. By understanding your customers’ preferences and behavior, you can build stronger relationships and increase their loyalty to your brand.

Retail 52

Retail Customer Engagement Engagement Social Media 52

DCX

JULY 2, 2024

Get 30 day free trial Today’s article voiceover is provided courtesy of Eleven Labs Welcome to this week's DCX Newsletter Here's a sneak peek of what's in store: Quick Self-Check: Are You Experiencing the Zeigarnik Effect Right Now? What new touchpoints could this create? How can you extend that feeling to other touchpoints?

Customer Journeys 52

Customer Journeys Touchpoint Loyalty Programs Exercises 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. The value can be immediate.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

Currency Alliance

DECEMBER 11, 2023

For this reason, only very large partners end up collaborating even though the loyalty program members engage with thousands of medium or smaller potential partners on a daily basis. This is a major opportunity cost for every loyalty program. In this case, the contract is with the third party (i.e.,

Loyalty 52

Loyalty Loyalty Programs Brands Course 52

ClearAction

JULY 8, 2024

Customer retention : longer tenure and lower costs in loyalty programs. Alignment cuts waste extensively, improves morale, and frees up creativity and collaboration, in addition to what was described in this article. are customer-aligned in all headquarters decisions and actions as well as touchpoint decisions and actions.

Roadmap 48

Roadmap ROI Metrics Chief Customer Officer 48

Currency Alliance

DECEMBER 7, 2021

We can’t possibly write one article on what you should be doing, let alone summarize all the interesting things that other brands are doing in their unique context. This article defines the things that every business has to get right to survive. Loyalty programs are no different.

Loyalty 52

Loyalty Trends Loyalty Programs Touchpoint 52

ShepHyken

MAY 8, 2023

Each week, I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. This article shares some ideas on what companies do to ensure a better experience and save/repair damaged relationships.

Customer Service 13

Customer Service Loyalty Programs Loyalty Tips 13

ShepHyken

OCTOBER 10, 2022

Each week I read many customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. That said, this article has some great takeaways, especially if you want to be a customer-centric organization. The less good news? by Andrew Reid.

Customer Service 13

Customer Service Customer Centricity Loyalty Programs Loyalty 13