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Call Center Metrics: How To Track & Improve for Better Customer Service

InMoment XI

Agent Effort Score (AES) AES is a unique metric that provides insight into agent performance from their perspective. A low score indicates obstacles or sub-optimal structures that make it difficult for agents to achieve their goals. It measures how easy it is for agents to address and resolve callers’ issues.

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Customer Loyalty: Experiences that Increase Retention

InMoment XI

They also require less marketing effort to keep them engaged compared to new customers. Building customer loyalty requires time and consistent effort. Simple and convenient experiences encourage repeat business because they require very little customer effort. Loyal customers tend to spend more over time and refer new clients.

Loyalty 195
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Do You Need a Customer Experience Manager?

InMoment XI

Even marketing professionals have successfully led CX operations efforts. Theyll need to convince a range of departmentsnot just the customer-facing onesjust how vital these efforts are to the company’s long-term success. Operational Metrics Operational metrics are metrics that reflect the processes within your organization.

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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. According to research: 95% of automotive shoppers rely on online resources to gather information, bypassing dealerships as their starting point.

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Customer Feedback Questionnaire: Capturing Actionable Insights from Customers

InMoment XI

Low-effort and vague questions will either yield basic responses or be ignored by potential respondents altogether. They also provide crucial context and reasoning behind your customers’ quantitative scores. This question, often presented in a Net Promoter Score (NPS) survey, helps measure customer loyalty.

Feedback 195
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Reduce Customer Churn to Boost Revenue and Stay Competitive

InMoment XI

It improves your brand image : Happy customers are more likely to recommend your business, helping support brand reputation management efforts. Identify At-Risk Customers Knowing who is likely to leave helps you optimize your churn reduction efforts. What Is Customer Churn? 64% of loyal customers are more likely to purchase frequently.

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Churn Prediction: How to Predict It for Customer Retention

InMoment XI

Churn prediction helps you tailor your marketing efforts to re-engage customers at risk of leaving. Look at variables like purchase recency, CSAT (customer satisfaction score), and interaction frequency. The continuous monitoring and adjustment require considerable time and effort. It informs effective marketing strategy.