The 3 Principles of Brand Loyalty in a Highly Disruptive World
BlueOcean
JULY 9, 2024
Brand loyalty is a reflection of a customer’s commitment to a relationship with a given retailer or service provider. trillion by 2027, representing an all-time high of over 20% of all retail sales. Thus, a major driver of brand loyalty in recent years has been value. Online sales are expected to exceed $1.7
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