Experience Matters

NOVEMBER 24, 2015

We published a Temkin Group report, Business-to-Business (B2B) Customer Experience Best Practices. This report provides data on the state of customer experience (CX) in B2B as well as 20 CX best practices across five critical B2B processes.

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B2B Customer Connectedness Report Customer Experience 120

Experience Investigators by 360Connext

NOVEMBER 10, 2014

Is mystery shopping a business-to-business (B2B) organization possible? Just think of how many types of businesses there are and how many types of businesses who may be customers. Understanding your customer’s journey in a B2B environment takes more finesse. Call your sales number. Ask other customers.

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B2B B2C Social Media Retail 271

Magellan Solutions

JUNE 24, 2021

Challenges of having an outsourced inside sales . In a 2016-2017 talent shortage survey, employers found sales positions to be among the most difficult roles to fill, beating out even engineers, management, and executive roles. Hiring inside sales employees is a big investment. Control over the outsourced team. Client overview.

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Sales B2B ROI Leadership 52

eglobalis

SEPTEMBER 16, 2024

Introduction A well-executed B2B customer experience (CX) strategy can be the cornerstone of long-term success in today’s competitive landscape. Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints.

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B2B Strategy Customer Experience Customer Journeys 310

Customer Bliss

MAY 31, 2018

In today’s episode, I speak with Antonio Susta , Head of Customer Experience and Customer Service at The Linde Group , a world leading supplier of industrial, processes and specialty gases. . Antonio has a lot of experience blending marketing and sales. Improving Customers’ Lives is Meaningful. Why is it important?

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B2B Industry Leadership Conference 107

Customer Bliss

NOVEMBER 7, 2017

On this episode of Chief Customer Officer Human Duct Tape Show, I chat with Ross Garretson , Vice President of Customer Experience at Hunter Douglas North America , about how he builds out both the business to business and business to consumer experience for the worldwide leader in custom window treatments and architectural products.

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B2C Leadership Customer Experience Chief Customer Officer 111

Integrity Solutions

FEBRUARY 12, 2020

Many sales influencers are doing great things, but we wanted to shine a spotlight on a few of our favorites, those whose viewpoints align well with ours and can help motivate you and your teams to perform better in 2020. . Sales Influencers You Should Be Following. by Will Milano. Alan Allard . Joanne Black . Tiffani Bova .

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Sales Leadership Contact Center Course 126

Customer Bliss

NOVEMBER 7, 2017

On this episode of Chief Customer Officer Human Duct Tape Show, I chat with Ross Garretson , Vice President of Customer Experience at Hunter Douglas North America , about how he builds out both the business to business and business to consumer experience for the worldwide leader in custom window treatments and architectural products.

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B2C Leadership Customer Experience Chief Customer Officer 111

Customer Bliss

MARCH 28, 2018

If you’re leading customer experience work within an organization, one of the keys to success is to listen to others. In today’s podcast episode, you’ll hear from six customer experience leaders in the B2B industry who share advice about the things they know now, that they wish they knew before they started their work.

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B2B Chief Customer Officer Net Promoter Score Culture 171

ClientSuccess

APRIL 28, 2021

Silicon Slopes, Utah, April 28, 2021 — ClientSuccess, a leading Customer Success Platform, announced today that Kristi Faltorusso has joined their executive leadership team as Vice President of Customer Success. . Faltorusso brings over a decade of experience in Customer Success leadership.

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Leadership Customer Success B2B Customer Retention 59

Customer Bliss

JULY 14, 2016

Short post this week as I’m in the middle of moving, but I wanted to take a few seconds and discuss leadership accountability as relates to customer experience. In the writings and speeches I’ve done, I commonly refer to this as “one-company leadership.” Leadership accountability. Silo heads (i.e.

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Leadership Customer Experience Chief Customer Officer Metrics 100

ClientSuccess

APRIL 28, 2021

Silicon Slopes, Utah, April 28, 2021 — ClientSuccess, a leading Customer Success Platform, announced today that Kristi Faltorusso has joined their executive leadership team as Vice President of Customer Success. . Faltorusso brings over a decade of experience in Customer Success leadership.

Leadership 54

Leadership Customer Success B2B Customer Retention 54

Lumoa

JUNE 30, 2022

If you want people in your organisation to appreciate the value of customer experience, you need to learn how to sell customer experience (CX) to those who are not dealing with it day in and day out. You need to learn (and teach) how to sell customer experience to your whole organization. Lack of good data.

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Customer Experience How To Metrics Feedback 277

Customer Bliss

JANUARY 18, 2018

“I have a passion for customer service and customer care, and I know that I have high expectations.” ” says Kathy Tobiasen , VP of Customer Experience at The Nature’s Bounty Company. ” In this episode, Kathy talks to me about her path to the role of leader of customer experience. .”

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Leadership Consumers Customer Experience Chief Customer Officer 128

Experience Investigators by 360Connext

JULY 6, 2015

Customers don’t care who owns what part of their business , but organizations often do. This conflict leads to customer frustration and decreased loyalty. Customer challenges come in many forms. When a B2B customer is trying to determine who to call or what to do, the first line of defense is often sales.

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B2B Net Promoter Score Effort Score Loyalty 110

TechSee

MARCH 7, 2023

Taksina Eammano, EVP & GM Field Service, Salesforce – Taksina is leading the conversation in applying AI and workflow to manage cost and improve field service outcomes while improving customer experience in the SFDC Field Service Customers. She is a force to be reckoned with as a writer and speaker on customer experience.

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Contact Center Leadership Hospitality Chief Customer Officer 207

Magellan Solutions

AUGUST 23, 2021

Millennials are changing the B2B telemarketing Philippines market. So what does this mean for the future of B2B marketing? In any sector, sales is king. . Many B2B businesses are making a key mistake by approaching the same ‘buyer’ from 10 or 20 years ago. B2B buyers now think far beyond the actual purchase.

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Integrity Solutions

MARCH 4, 2020

As they weigh purchase options and evaluate vendors, B2B buyers expect sales teams and their companies to behave in ethical ways. . Harvard Business Review reported on research conducted by Bain, which has taken the 40 distinct kinds of value that B2B offerings provide customers and organized them into a pyramid with five levels.

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Sales How To Culture B2B 66

Lumoa

MAY 5, 2022

Most people understand the importance of creating great customer experiences —nevertheless, many struggle with the complexity of working holistically and long-term with a Customer Experience strategy. Customer Experience (CX) is far more than traditional customer service and marketing.

Strategy 277

Strategy Customer Experience How To Analysis 277

Oracle

JULY 18, 2019

At Oracle Modern Customer Experience 2019, Kevin Gee, Senior Director of Modern Marketing Business Transformation at Oracle met with Matt Heinz, President of Heinz Marketing and discussed how B2B companies can connect better with buyers by building a relationship between sales and marketing. The value of account-based.

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B2B Sales Video Marketing 53

Customer Bliss

NOVEMBER 15, 2018

As CX leaders and in our own lives, we’ve seen that sometimes, finance companies can be a little late to the customer experience train, so I think you’ll enjoy today’s conversation, as I speak to Samantha Paxson , Executive Vice President and Chief Experience Officer for Co-op Financial Services.

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Leadership Chief Customer Officer Financial User Experience 128

Integrity Solutions

AUGUST 24, 2022

If you’ve implemented sales training this year, you’re not alone. Studies have shown that upwards of $15 billion is spent annually on sales training in the United States alone. And are there specific sales training strategies behind that critical investment to help ensure its success and strong ROI?

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Training Sales Strategy Study 86

Integrity Solutions

MAY 24, 2023

What Is Sales Training? Sales Training – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Selling is about helping customers make buying decisions that are in their best interests. Why are you doing the training?

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Training Sales Culture Management 52

Team Support

MAY 21, 2020

We’re looking at different B2B customer support channels from two distinctly opposite perspectives: cost center (support is a necessary evil of business) and profit center (support can hold its own in the revenue generation conversation). Cost center : Solving a customer problem via screen share or video chat is just too much work.

B2B 59

B2B Self Service Video Metrics 59

Customer Bliss

JULY 11, 2017

This is his third time around in a tech customer experience role, previously having held similar jobs at DocuSign and Citrix. Catherine is committed to delivering world-class products and services that drive customer adoption, loyalty and business results. Episode Overview. She didn’t disappoint. About Catherine.

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Leadership Customer Experience Report Innovation 0

Customer Bliss

JUNE 8, 2020

Recently, I was joined by Yamini Rangan, chief customer officer of Hubspot for a LIVE version of my podcast, the Chief Customer Officer Human Duct Tape Show. In your experience, what’s been your biggest challenge regarding disruption to the company culture toward a more customer centric or customer enlightened one?

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Chief Customer Officer Customer Centricity Financial Culture 210

Middlesex Consulting

JULY 23, 2017

B2B service contracts, also referred to as an extended warranty, extended service contract, and managed services, have been around for decades. Profit mar gins, over contracted period, are potentially higher than that of product sales margins; if the configuration and price of the contract is well designed. Introduction.

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B2B Sales e-support Leadership 60

Experience Investigators by 360Connext

NOVEMBER 20, 2014

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Earlier this month, Thomasz Tungaz, a venture capitalist at RedPoint, published a blog titled “Why your SaaS Startup Needs a VP of Customer Success Sooner than you Might Think”.

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Customer Experience Chief Customer Officer B2B Conference 302

Education Services Group

SEPTEMBER 29, 2020

As a sales leader in a thriving Customer Success marketplace, it pains me to see the dysfunction that often exists between these two power-house organizations. Political tug of war over revenue, CS cleaning up ‘bad-fit’ customers, sales running out of referenceable clients from less-than-ideal delivery scenarios.

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Sales Case Study Study Customer Success 52

ShepHyken

MARCH 12, 2021

He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well. They may end up losing a lot of customers, and thereby, revenue opportunities.

Strategy 148

Strategy Self Service Customer Journeys B2B 148

Hero Digital

APRIL 15, 2020

And put processes and systems in place that will allow you to quickly spot trends and adjust course Constant communication : People don’t trust what they don’t understand — and right now, you need your leadership team to trust your plans. Read Keep Your Customers Close with ABM to get inspired. They may appreciate you more than ever.

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B2B Marketing Guidelines Advertising 52

CSM Magazine

JUNE 8, 2020

Out of all the things that can decrease the number of sales a business makes, customer churn is the biggest issue many companies struggle with. Naturally, everyone wants to have low churn rates and high sales figures, but that’s hard to accomplish sometimes. Increase customer engagement. Use an ETL software. Newsletters.

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Sales Leadership Software Fashion 52

Experience Investigators by 360Connext

JUNE 13, 2023

Do you have a Chief Customer Officer? Where this vital function should sit in their organizational structures is the lingering question of customer experience management. This reflects a dedicated commitment to the customer experience, and it can be a powerful statement to both customers and employees.

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Customer Experience Chief Customer Officer Culture Customer Centricity 162

ClearAction

NOVEMBER 3, 2017

Is Operations Involved in Customer Experience? How would you like to reduce customer churn by 27%, increase Net Promoter Score TM by 65%, and outperform competitors by 20% in sales, purchasing, ordering, installation, billing, service inquiry, maintenance and account management processes? Lynn Hunsaker.

Customer Experience 119

Customer Experience Net Promoter Score B2B Study 119

Kustomer

JANUARY 21, 2021

Listen and subscribe to our podcast: In this episode of the Customer Service Secrets Podcast, Gabe Larsen is joined by Steve Walker and Troy Powell from Walker to uncover the secrets of their newest research report focused on the differences between B2C and B2C customer experience. Humanizing the Customer Experience.

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B2B Company B2C Customer Centricity 72

ECXO

MAY 11, 2023

Educational articles by ECXO.org You’ll know that customer experience is a critical aspect of your business. Everything they do is built around their customers. In other words, they are truly customer-centric. Businesses with a customer focus are relentless in finding new ways to create value. Let’s continue.

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Customer Centricity Customer Journeys Self Service Culture 156

CustomerSuccessBox

JULY 2, 2019

Several studies have shown that successful customer onboarding is one of the most crucial pieces to make a customer renew their contracts in future. Though every company will have a different customer onboarding process as per their requirements but there are some basic things every B2B SaaS company should follow.

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B2B Customer Success Customers Metrics 66