SurveySensum

JULY 14, 2020

He specializes in customer success, customer experience, SaaS start-ups, B2B & B2C marketing strategy, and e-commerce. Multi-Award Winner, Nandkishor Tripathi is a Market Research Operations and CX Methodology Specialist with over 16 years of proven track record in delivering customer experience at the highest levels.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Solvvy

AUGUST 21, 2020

The support experience that your customers have when interacting with your business has a direct link to your company’s future revenue – in fact a study from Dimensional Research found that 62% of B2B and 42% of B2C customers purchased more after a positive support interaction. Next-gen chatbots are a great investment.

Chatbots 62

Chatbots Self Service Multi-Channel B2C 62

Pointillist

MAY 23, 2018

Journey discovery is the best approach to reveal the numerous paths your customers actually take, as they engage with your company across channels and over time. This data helps you to visualize specific behaviors like drop-offs, skipped steps, repeat steps, duration, pain points, and channel switches. Journey Orchestration.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

Lithium

SEPTEMBER 12, 2019

Whether you are a B2C or B2B brand, it’s vital to recognize that your customers have moved on from the days of being impressed by the best product. By determining that one thing, you can know what to attack first and control your urge to multi-task (which, real talk, often causes you to be unproductive). Yes, numbers.

Engagement 40

Engagement Social Media ROI Multi-Channel 40

Lithium

SEPTEMBER 12, 2019

Whether you are a B2C or B2B brand, it’s vital to recognize that your customers have moved on from the days of being impressed by the best product. By determining that one thing, you can know what to attack first and control your urge to multi-task (which, real talk, often causes you to be unproductive). Yes, numbers.

Engagement 40

Engagement Social Media ROI Multi-Channel 40

BirdEye

MAY 13, 2024

Audience insights tools allow you to analyze customer reviews, social media mentions, surveys, and other feedback channels to gauge the prevailing sentiment. Secondary audience insights tools that help you understand your audience via third-party tools by analyzing user behavior on Google, social media platforms, and other channels.

Tools 64

Tools Social Media Multi-Channel Advertising 64

Hero Digital

JUNE 27, 2019

The names of the specific platforms and technologies may vary, but we’ve seen this pervasive problem across businesses large and small, B2B and B2C. As a result, multi-channel, multi-touch attribution becomes much more realistic. We need a single, accurate and integrated platform and view.”. Governance / GDPR compliance.

System 45

System Data Marketing Multi-Channel 45

Think Customers

JULY 25, 2024

The Need for Comprehensive Metrics in B2B and B2C Contexts In B2C environments, where interactions are more transactional, NPS can be a useful indicator of customer advocacy. Return on Investment (ROI) : Calculates profitability from specific CX investments.

Metrics 40

Metrics Analysis Feedback NPS 40

eglobalis

DECEMBER 17, 2024

By leveraging AI-driven tools, businesses can analyse multi-dimensional feedback (emotional tone, intent, behavioural trends) across channels. Similarly, integrated AI systems allow businesses to monitor customer journeys across channels, closing gaps and improving experience continuity.

Net Promoter Score 354

Net Promoter Score Effort Score B2B NPS 354

Magellan Solutions

FEBRUARY 24, 2022

And there are two types of lead generation : B2B and B2C. Whereas, B2C (Business to Customer) deals with getting the information of customers or consumers to make a sale. Every marketer has to deal with b2c lead generation and b2b lead generation at some point. . Average Cost per Lead by Lead Generation Channel.

Social Media 40

Social Media B2B B2C Sales 40

Grade.us

DECEMBER 27, 2018

The Beginner’s Guide to Influencer Video Marketing 5 Things B2Bs Can Learn from B2C Video Marketing! A reminder a video marketing strategy could require a multi-pronged approach. Takes you from storytelling, to distribution, to ROI. This one has videos, plural, embedded in just about every post.

Video 20

Video Resources Tools Marketing 20

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. A multi-talented individual, Morika’s experience spans from operationalizing and evangelizing customer success to building CS processes to training, developing, and coaching CS teams. Amarachi Ogueji.

Customer Success 21

Customer Success Customer Journeys Chief Customer Officer Customer Centricity 21

Thematic

AUGUST 7, 2019

This blog is a comprehensive guide that will tell you everything you need to know about calculating the ROI of Customer Experience (CX) to move from insights to action. It includes a step-by-step guide to help you calculate the ROI of CX. The question on everyones mind is: How can I prove the ROI of CX to my executive teams?

ROI 123

ROI NPS Metrics Financial 123

InMoment XI

OCTOBER 10, 2024

Depending on the size of your social media management team, you may only be able to manage a certain number of accounts, so it is important to know which social channels to prioritize. For example, Facebook, Instagram, and YouTube are the most popular social media platforms for B2C brands.

Social Media 195

Social Media Management Tips Multi-Channel 195

Confirmit

MAY 29, 2018

With the right program in place, the Voice of the Customer can directly correlate to business success metrics so it’s well worth the time and effort to connect with customers using the right channel, at the right time. There are variations for B2B and B2C organizations, between specific industries, and even between regions.

Customer Journeys 40

Customer Journeys Multi-Channel Net Promoter Score Competitive Advantage 40