ShepHyken

APRIL 14, 2024

Acquiring new customers can be difficult, and so gaining a loyal customer who happily returns to purchase your product or service again and again not only saves the company time and resources but ensures they have steady sales for a long time to come. Over 90% of businesses today offer a loyalty program.

Net Promoter Score 77

Net Promoter Score Loyalty Programs Customer Service Ecommerce 77

CSM Magazine

JUNE 17, 2021

However, the rewards and gifts shouldn’t be limited to occasions only. Such reward programs and incentives profoundly influence a customer’s view of your business emotionally and they continue buying from you. For happy customers, keep rewarding them from time to time. Use Live Chat. Use a CRM Tool.

CRM 98

CRM Social Media Advertising Rewards Programs 98

SuiteCX

JANUARY 19, 2015

Your investment in CX must link directly to key business results • Have a clear story line that arDculates the criDcal business results to how the new/improved processes, capabiliDes and customer centricity will deliver your business enhanced performance.

Customer Journeys 100

Customer Journeys CRM Leadership Customer Centricity 100

ShepHyken

APRIL 20, 2020

My Comment: I’ve always said that many loyalty programs are often marketing programs, where repeat purchases earn points or free merchandise. A research team at Washington University Business School came out with some interesting research about how just being part of a simple loyalty or rewards program, drives repeat business.

Loyalty Programs 51

Loyalty Programs Customer Service Rewards Programs Consulting 51

SurveySparrow

MARCH 29, 2023

Furthermore, it is based on the illusion that the seller still controls the marketing, selling, and sales processes. Based on how your customers behave at this stage, you should optimize your marketing and sales strategies. In fact, a sale is the beginning of the customer experience process. And that is no longer true.

Customer Journeys 52

Customer Journeys Ecommerce Touchpoint Social Media 52

Currency Alliance

JUNE 11, 2019

Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Compounded in Europe by the slashing of interchange fees, banks have been left with reduced margins from which to carve out rewards value[v].

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

JUNE 19, 2019

Used as rewards in the Plus loyalty ecosystem, they drove 108,000 app downloads, with each user averaging 10 minutes’ activity a day in the platform. Vast sums of reward value were issued at a blanket rate of 1-3% – but because many of the points would never be redeemed, the projected cost was considered minimal.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49