Remove B2C Remove ROI Remove Voice of Customer
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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

However, while easy to write about, it is much harder to implement in both B2B and B2C contexts. Understanding Customer Needs and Expectations The foundation of any CX strategy is a deep understanding of who your customers are and what they value. There are several ways to obtain data and understand customers.

Strategy 460
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

While it’s easy to discuss these concepts, implementing them effectively in both B2B and B2C contexts poses significant challenges. Understanding Customer Needs and Expectations A successful CX strategy begins with a thorough understanding of your customers and what they value.

Strategy 380
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Voice of the Customer (VoC) Feedback: Everything You Need to Know

GetFeedback

Building a cross-functional voice of customer program will give your customers a greater presence within your decision-making process and help create positive experiences, generate more referrals, and overall improve your customer satisfaction. Customer ROI: Are your customers more successful, more quickly?

Feedback 302
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Why a VOC program is vital to your B2B business – by Kimberly Holbrook

ijgolding

So understanding the Voice of the Customer and using feedback to inspire meaningful change is paramount. VoC has been an invaluable tool in the B2C for many years. Today, it’s just as important for B2B businesses to be customer-centric. Each account brings more revenue and more repeat custom than a single consumer does.

B2B 185
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Getting Started with Voice of Customer program

SurveySensum

The most common reason behind their failure was – they were not making any use of the voice of the customer data. . So, aiming to help growth-stage companies start their voice of the customer program, we launched our first podcast, Experience talk: Voice of customer and employee.

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Voice of Customer Maturity: Ultimate Guide

ClearAction

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. So, what does it mean? Outline: 1.

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Challenges in Achieving Real Personalization for Enhanced Customer Experiences

ECXO

Marketers, and enterprise software vendors from dta and analytics to voice of customer, have spent the past 20 to 30 years trying to work out how to get it right – with mostly disappointing results. Next, your customers have become your biggest regulators and they aren’t impressed with just any personalisation.